OpenIDEO is an open innovation platform. Join our global community to solve big challenges for social good. Sign Up / Login or Learn more

Asking The Right Questions Through Content

We are sharing about asking the right questions through content.

Photo of Melissa Haley
0 0

Written by

A survey was conducted where participants were asked to answer questions on things that were highly personal to them. They were given a short time frame to do this work. However, it was noticed that most participants dropped out from the task and survey upon knowing that their space was being invaded. Which created an understanding on how the majority prefers to keep others out of their deeply personal and emotional spaces. It was almost like opening an egg by smashing a spoon on it. It had been expected by the hosts of the survey that there will be a high drop off rate.

As a wiki page creation services you can opt to create contents that assimilate about your audiences and craft your content to encourage them to collaborate with your business. Not only will that guide your business towards success but enable you to achieve higher traffic and greater conversions. It has been found that word of mouth is one of the oldest and most effective techniques to influence viewers to check something out. Given that the suggestion is being presented to them from an authentic and credible source. While we are at it, it is also been established that viewers often act upon suggestion if they have been given by authoritative figures. For example, social media influencers or celebrities. Similar tactic can be used for your content to draw in more audiences.

Creating a content map can help you cater to queries and concerns of the viewers. You will have all the required information to assist them through your content on your fingertips. There is no better method to raise awareness than through connecting with the viewers on an emotional level. You can choose to reduce friction through engaging yourself with user journeys. Which will make it easier for you to create adept content that reduces possibilities of drop offs. Eventually leading audience to feel much more connected to your content. Make sure to use the right words, terminologies and questions within your content and at the right moments.

You wouldn’t want to repel your viewers away by budging in with the wrong set of features at the wrong moments. Not only will that affect the bond but their impression of your content as well. As long as you have planned out your content and knew where you are heading with it, you will be able to effectively achieve goals.

Find this story inspiring? Add your own!

0 comments

Join the conversation:

Comment