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Foodingame Certification/Points

A certification/points program for restaurants where people gain health badges/points for nutritional food orders

Photo of priyanka botny
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Who is the target audience for your idea and how does it inspire the end user to lead a healthier life?

Target Audience: Children and families who eat at restaurant. Especially, Hispanic Americans. Context: America is a country that has many restaurants where people eat out for breakfast, lunch and dinner. A nutritional way of eating is not very prominent because it is easy to cook fast foods like breads, sandwiches, burgers etc. When we check the nutrition value of these fast foods, they cover fats and carbs, but what about a balanced diet? Therefore, our program ensures a 100% nutrition diet

Quick Link : http://www.fastcasual.com/articles/how-restaurants-can-win-at-gamification/

Foodingame is a certification program for restaurants where people gain health badges/points in their leaderboards as they order food. It is important for restaurants to not only maintain food grade standards but also adopt nutritional habits to conserve health of the society. By keeping all the nutritional benefits in food, it becomes evident for the customers (people) to go for good food with a variety of choices.

Example Campaign : http://changelabsolutions.org/publications/SSB-playbook

Nutrition value @ Burger King : https://www.bk.com/pdfs/nutrition.pdf

Underlying thought: This certification program is for restaurants and create a Yelp concept for nutrition ranking in their menus. This way they customers become healthy and the restaurants get their value prop by serving people healthy food that is nutrition balanced. 

Meet Gabriel and his family who have a store next to their house in Los Cabos, MX


Gabriel's family has 5 adults and 6 children (toddlers) who live together under one roof that was chipped off during the hurricane last year. They had to revamp the entire store and the house.


Gabriel was shy to pose :) and he says he is happy with his store and of course, it was a hot day!
The store with tortillas on sale!
The store carries all fast foods and sometimes hotdogs made locally. The location is useful for local residents to visit this place and buy food items.
Food is essential for life and nutrients are essential for immunity and overall health

Photo Courtesy: Gabriel, Los Cabos, Mexico

Gabriel says that he and his family are happy eating food made at home and tortillas are his favorite. These tortillas are made locally in Los Cabos. He lives with his wife,six children, brother-in-law, sister-in-law and his mother. With a less than moderate income , he manages to take his family out to eat hot dogs (locally, at a fast food place) His mother, 56 loves eating out. His children love candies (available in his store). Eating at a polished restaurant is not economically feasible but the family wish to go out and have fun, together. 

By adopting Foodingame certification program at a local restaurant where Gabriel is aware about the usefulness just like he knows about any other offers ( coupons) he can adopt best practices for nutrition and restaurants can gain recognition for their nutritive food served in the community. 

Example: Subway has a weighted average nutritive value of 67/100 based on 2000 calorie intake. These weighted averages of nutrition helps both the stakeholders. 



What early, lightweight experiment can you try out in your own community to find out if the idea will meet your expectations?

Our first experiment is to conduct a survey, locally in California. California is a health conscious state but there are many restaurants that do not serve nutritious food. Join hands in finding out : 1. Restaurants that encourage nutrition for their customers 2. How many restaurants are interested in changing their menus and adopt nutritional habits. We can start with burger king as it famous!

What skills, input or guidance are you keen to connect with from the OpenIDEO community to help you build out or refine your idea?

Networking engineer Web Design UX/UI Mobile App dev and test Big data Analyst

This idea emerged from

  • A group brainstorm

Attachments (1)

FAQ.pdf

Some interesting questions answered!

This inspired (1)

5 Years of eating out

7 comments

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Spam
Photo of OpenIDEO
Team

Congrats on this being today's Featured Contribution!

Spam
Photo of priyanka botny
Team

Thank you Team :)
I will try my best this time and will be traveling to Los Cabos tomorrow and will be able to visit a few restaurants in Mexico!

Excited!

Spam
Photo of Shane Zhao
Team

Priyanka, check out this related idea: https://openideo.com/challenge/healthy-lives/ideas/acquva-healthy-food-franchise-with-a-membership-model Perhaps there might be opportunities to collaborate?

Spam
Photo of Shane Zhao
Team

Exciting to see these updates from your trip to Los Cabos Priyanka. We're looking forward to how you'll incorporate your in-field research into Foodingame!

Spam
Photo of priyanka botny
Team

Hi Shane,
The updates were made to understand the eating lifestyle of Mexicans living in Mexico.
There are many ground factors attached.

How can the certification program be introduced with a benchmark ? What is the benchmark?

Spam
Photo of Kathleen Turner
Team

I like much of your idea. These comments are intended to help you STRETCH.
How could you use the idea to include all restaurants, so that is is not dependent on a restaurant chain's cooperation? How did Weight Watchers get all those calorie counts for their point program? And could you also add in healthier choice suggestions much like Amazon tracks what we buy to make suggestions for healthier substitutes? -- It figures that I love Mexican food and suggest where I can satisfy that craving much healthier. Also, how might you add an educational tickler when you calculate that someone is consuming too much sugar, salt? That way to you could also coach them?
and how could we tie into FourSquare or Retail Me Not technology to suggest the best healthier places in a given geography?

Spam
Photo of priyanka botny
Team

Hi Kathleen,

Let's see how best I can answer your mind boggling questions -

1. How could you use the idea to include all restaurants, so that is not dependent on a restaurant chain's cooperation?

- Well, this is a challenge! But not undoable. We have Chipotle as a great example. Its Mexican, it is $3-$4 over priced than other fast foods. It also has a seating facility. But still a fast food. So our first step will be to twist what exists! Can we talk to Chipotle to adopt nutrition point system to adopt? Just like the trip advisor does for the vacation trips or Yelp does to rate its best restaurants etc. To disrupt existing restaurants is not easy but a top-bottom approach that we need to take. Do we have access to these guys? Can we call for a nutrition conference along with other nutrition thinkers like Weight Watchers etc?

2. How did Weight Watchers get all those calorie counts for their point program? And could you also add in healthier choice suggestions much like Amazon tracks what we buy to make suggestions for healthier substitutes?

Calorie counts are easy to make and easily available at nutrition and dietician clinics these days. heather choice suggestions can be introduced with what exists again - Yelp, Restaurants search engines like FourSquare or Retail Me Not etc can help us do those tracking stuff the way Amazon does! We need to create that positivity in the environment we live in. For example, California is the most healthiest state in the US and people here talk about protein, exercises, hiking, biking etc. When I lived in Kansas for 2 years, I realized that these conversations were NIL. People spoke about weather, Walmart, The Y sometimes ( not all go there). We need to close this gap by introducing emergent thinking. What affects us? What we become after eating this? How can we contribute to the society by staying healthy (both mentally and physically) How can we introduce taste and still make food that we like by not compromising on nutritional value. What are the home makers tips and tricks? These answers can help us bring a best value prop to our users.

The interesting point you made and that helped me think is that : Take a look at this one here - https://www.google.com/flights/#search;f=LAX;d=2015-07-02;r=2015-07-06;mc=m
Can we make a map like this (ITA software) for Foodingame (nutrition) certified food places around the world? Kayak.com also uses something similar to track flights and rates with given dates.

What do you think?
Will be uploading a case study I made when I recently visited Los Cabos, MX. Stay tuned!