OpenIDEO is an open innovation platform. Join our global community to solve big challenges for social good. Sign up, Login or Learn more

Walk revolution - let's walk it out

Countless groups meet for sharing lessons learnt, ideas or to try a new restaurant. What if they all met 30 min walking distance away?

Photo of Cecilia Reifschneider
6 8

Written by

Who is the target audience for your idea and how does it inspire the end user to lead a healthier life?

Research shows that walking as little as 30 minutes a day can reduce some health risks by 40%. Yet there are many apps that help your commute or see bus schedules. Why not make walking a social activity for groups that already want to meet? We could instill a culture of walking and brainstorming in meetups, think tanks and even foodies. Restaurants could give discounts or free items to friends that walk instead of drive etc. Groups could propose discussions prior to reaching the mtg place...

Research shows that walking as little as 30 minutes a day can reduce some health risks by 40%. Yet there are many apps that help your share your commute or see bus and metro schedules. Some people think walking is boring, others don't want to "waste" time. In other places walking alone is just not safe.

Why not make walking a social activity for groups that already want to meet? Walking often helps get ideas flowing... why not turn "wasted" time into productive time, which also happens to be good for your health?

There are plenty of sports groups, hiking and walking groups or gyms out there that advocate for outdoor activities. But the people going to these are already interested in the physical activity. Why not tackle the groups that are not necessary interested in that activity? The groups that are traditionally less physical? We could instill a culture of "productive walking" in meetups, think tanks, gammers and even among foodies. Restaurants could give discounts or free items to friends that walk to the place instead of drive etc. Innovation and brainstorming groups could propose discussions to be had in duos or trios prior to reaching the meeting place, where they would then share the ideas or stories had or learnt in those 30 minutes. Cities could reinforce and promote the initiative by tracing themed routes through different neighborhoods...

We would need to develop a system to safely track and share these routes. Users should be able to use their smartphone or pedometers  (is there a way to make this work with lower-end cell phones?) to map the routs and "prove" that they walked? In the U.S. perhaps this could be done by joining "MapMyRun" and "Belly" together? Could "Waze" work? Google Maps? Or a system of "signing in" to different businesses along your route?

The benefits are not just healthier living, but a system that gets people moving about their own city, discovering new places and possibly contributing to the economy while also encouraging businesses work together while promoting healthy choices producing a safer, more lively city.

What early, lightweight experiment can you try out in your own community to find out if the idea will meet your expectations?

I could reach out to some of the area's meetups or propose the idea to groups such as "bitches who brunch" to see if people would be willing to take this simple activity up.

What skills, input or guidance are you keen to connect with from the OpenIDEO community to help you build out or refine your idea?

App developers, psychologists, community group owners and business owners are just some that come to mind. I'm a graphic designer with some experience in communications so I'll need lots of help for this to work.

This idea emerged from

  • An Individual

6 comments

Join the conversation:

Comment
Photo of Ahmed Rub
Team

I like this idea : restaurants can give you discounts if you walk toward them instead of using the car ! very interesting !. or maybe create specific menu to people who come walking.

View all comments