Health Hunter is a rewards program that will work with participating stores and brands to identify healthy foods in supermarkets or grocery stores and reward consumers for buying healthier products.
The foods identified with be marked with the Health Hunter sticker. Kids are encouraged to "hunt" through their food stores for the sticker. As a result, families will become aware of the healthy choices available to them a bit more easily, while adding the dynamic of fun and cost efficiently.
Health Hunter food purchasing will be kept track of with a simple punch card system. At first, I envisioned creating an app for the program, but considering the costs for both stores and the technical requirements for families, I realized that the simple punch card method would be just as effective and much more cost efficient. Each time a Health Hunter Food is purchased, a punch will be added to the card (with a unique hole puncher that can't be forged). After collecting a certain amount, say, 10, the customer will be eligible for a discount on future purchases of Health Hunter foods!
Looking further Health Hunter could also have an established website with more information on eating healthy or recipes to use with Health Hunter foods.