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Cognito: A social platform to share knowledge that enables volunteer oportunity

Social app where individuals and universities can create activities to enhance a healthier lifestyle

Photo of Ana Carolina Vasquez
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Who is the target audience for your idea and how does it inspire the end user to lead a healthier life?

We have two target audiences: 1. Volunteers: Basically everyone that wants to create content, guides and activities that inspire a healthier lifestyle. The idea is to make a social platform (like wikihow) where everyone can share tips. 2. Beneficiaries: Everyone that reads and consumes the content. However, not everyone has access to smart phones, so the idea is to use a systems that "translates" the content to a feature phone.

The idea is very simple: To create an app where diverse group of people and universities can create content on how to live a healthier lifestyle. There can be different categories such as: fitness, nutrition, lifestyle...

Now, everyone can consume the content of an application, but what if you would know that the guides you create will serve to communities that don't have access to smart phones?

Imagine you could volunteer from wherever you are and help communities all over the world... Jut think about it, feature phones (non smart phones) account for 70% of phones sold worldwide.  

The idea is to transform the content to feature phones (SMS, Voice messages) where everyone can access the information even if they don't have a smart phone, as a company called Celled is already doing to teach English to Spanish speaker communities. 

What skills, input or guidance are you keen to connect with from the OpenIDEO community to help you build out or refine your idea?

Engineers, Application developers, Social Entrepreneurs.

This idea emerged from

  • A group brainstorm
  • A student collaboration

Does your idea currently have an Indiegogo campaign drafted?

  • No


Join the conversation:

Photo of Sarah Messina

Wow! This is a refreshing idea with the power to improve knowledge translation and benefit a significant amont of people worldwide. Can anyone be a volunteer? How will the information be controlled?

Photo of Adam

Love the name.. Cognito! :) Great and simple idea to create the platform where people can collaborate and live healthier. Wonder what is your experience with testing Celled software?

Photo of Shane Zhao

Thanks for the idea contribution Ana! What might be a lightweight prototype of this idea that you can create to test out some of your assumptions? e.g. perhaps you can create a Facebook page or blog to simulate how people might contribute personal health tips. It'll be helpful to use this type of user feedback for the next round of iterations:)

Photo of Ana Carolina Vasquez

Shane this is a great idea to test our Cognito platform and understand how can we engage the community and content creators! Thank you very much :-)!... We can actually prototype it sending messages to feature phones manually to local communities and understand the impact we can generate.