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Think in New Business Models

You might should look into other industries and see what kind of business models are used there which provide a long term effect.

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How does your research relate to the Challenge?

I am just student for business innovation and wanted to try out one co innovation platform. In our study research we try to use business models from a specific industry for an totally different industry.

Tell us about your research:

So one of the main problems of this challenge is that there is no time available for a further consultation by the doctor who takes care after the first fracture but doesn't search for the reason of this problem. In my opinion there should exist an independent department for cause research of unexpected fractures. This department should be based on a freemium model in kind of that everybody who experienced such a fracture has the right for one free consultation. This free consultations should be financed by a foundation. If the patient requires one more consultation this should be financed by themselves or their insurance.


Join the conversation:

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Thanks Giana Tongi for sharing your insights in the Research Phase! What ideas did your findings spark? Now is the time to share them in the Ideas Phase!

As you work on your submission, be sure to check out the following resources:
1] Challenge Personas and Journey Map: These stories provide a window into the lives of older adults and the health system, for which you are designing
2] Resources Page: This collection of resources spans osteoporosis, designing for health, and the Challenge process to support you in crafting your submission.
3] Evaluation Criteria: This is the criteria against which we will be evaluating your ideas. We highly suggest revisiting this throughout the Challenge process.
Here is the page:

Submissions must be published on the OpenIDEO platform by July 3rd at 5 p.m. PST - but we HIGHLY encourage you to upload the first draft of your submission sooner rather than later, so our community team has time to provide feedback on your idea and because it’s just more fun.

Let me know if you have any questions. We'll also be hosting Office Hours on June 5th 8:30 AM PST. Add it to your calendar or save this link to join. []

See you in the Ideas Phase,
OpenIDEO Community Fellow

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