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Kitchen Klatch

Kitchen Klatch is a partnership with Meals on Wheels of America - where existing MOWA volunteers are trained on awareness & intervention.

Photo of Holly Chasan-Young
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What challenges or opportunities are you trying to address within the problem? (200 characters or less)

Research highlights the challenge of awareness of Osteoporosis…what if awareness earlier? Partner with those who interact with older adults to create earlier awareness & more screening opportunities.

Alice’s neighbor, Michael has a limited income. Yesterday Michael stopped by for a visit and a cup of coffee -  and told Alice about his meal delivery with the Meals on Wheels program. The volunteer stayed a few minutes longer and shared some extra information with him about the importance of bone health. She convinced Michael to schedule a bone density scan; and together, they called and made an appointment for next week.

Kitchen Klatch is inspired by the idea of leveraging a current channel. Through a partnership with Meals on Wheels America (MOWA), who delivered meals to over 20% of Virginia’s seniors in 2018. The idea is to go where (some of) our audience is. 

Because of their reach, MOWA volunteers and staff may have a unique opportunity to boost awareness and care for older adults who are at risk for fractures or who have already suffered their first fracture, but haven't been screened for or diagnosed with osteoporosis. 

Who is your target end user and why will they be interested? (650 characters or less)

Alice Her Family Meals on Wheels of America to support and adopt training, scripts and other procedures.

How is your idea scaleable? (650 characters or less)

Meals on Wheels America (MOWA) is the only federally supported program designed specifically to meet the nutritional and social needs of seniors. It is a community-based program that delivered meals to 2.4 million seniors in the US in 2018. I think this would be a program that would be easy to test in in the small to validate the value prior to meaningfully scaling.

What do/will you measure to know if your solution worked? (500 characters or less)

- Feedback from MOWA volunteers and staff - Screening increases in communities where the program is in place - Feedback from MOWA recipients

What is the current stage of development of your idea?

  • Blueprint: We are exploring the idea and gathering the inspiration and information we need to test it with real users.

If you were to become a Top Idea, would you want to actively participate in piloting your idea?

  • I want my idea piloted, and I prefer to do my own piloting in collaboration with the health system and with assistance from the Challenge partner
  • I want my idea piloted, but I’d prefer not to be involved in the pilot and prefer that the health system adopts my idea for piloting with assistance from the Challenge partner

Company / Organization Name, if applicable (140 characters or less)


Website (if applicable)


Tell us about yourself or your team (500 characters or less)

I am a curious design strategist and innovation advisor - who’s inspired by this challenge; its scale and size - and those impacted by Osteoporosis.

Location (50 characters)

Richmond, VA, USA

What is your legal / organizational structure?

  • We are individuals

Innovator/Organizational Characteristics

  • Female-led organization

How did you hear about the Challenge?

  • OpenIDEO announcement email
  • OpenIDEO social media
  • Direct email invitation
  • Richmond VA OpenIDEO Organizer

Why are you participating in this Challenge?

I’m motivated by the sheer magnitude of this challenge, its complexity, the challenges of future impacts to the world’s aging population - and many other nuances underscored in the research & insights.

Please upload your journey map. Be sure your journey map shows when your user is introduced to the idea and when/how they access it, and illustrates which moments in the Challenge Journey Map your journey map touches.

Who did you test your idea with, what did you learn, and how did you evolve your concept?

I tested this concept with a representative from Meals on Wheels - the Volunteer Coordinator for feedmore/Central VA. She was a bit concerned about the time it would take to have involved conversations and keep the food safe due to the number of deliveries per shift - but said there were definite possibilities to explore, so we're going to keep the conversation going!

(Optional) Share documentation of your solution prototyping and testing, such as photos.

this is the prototype to review with Meals on Wheels and get the discussion going.

Please upload your Business Model Canvas


Join the conversation:

Photo of Sunny Ouyang

Hi Holly,

Congratulations on the Honorable Mention award! I like how you explored potential options in your local option and already underwent test runs to evaluate the feasibility of your idea. I think this could potentially impact those beyond the initial target group, such as people with disabilities causing limited mobility. It'll be interesting to see how you address the challenges brought up by the Meals on Wheels representative going forwards. This is a creative solution, and good luck in further developing the proposal going forwards!

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