Drivers are often not seen as real human beings, but rather as service providers. Rider Meets Driver aims to humanize drivers and promote a larger amount of meaningful connections between drivers and their passengers by matching both parties' common interests through personalized profiles.
Each driver and each rider has a profile built into the ride-sharing app, where they list hobbies, interests, and favorite conversation topics. Once the driver accepts a ride, both the driver and passenger will get a visual alert showing what they have in common, aimed at inspiring conversation.
Helping drivers and riders get to know one another will facilitate more engaging conversation and genuine interest in the human side of drivers.