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MAPP | My Action Plan with Purpose |

MAPP is a multidimensional roadmap supporting students through the journey.

Photo of Quame
23 29

Written by

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Today, a group of non-traditional students at the University of California - Berkeley asked,"what are the needs of tomorrow?" Some of the students in this group had taken very different paths to UC Berkeley. A few had transferred in, were raising children, or dealing with the shadows of being formerly incarcerated. They understood that students coming in behind them will still share their experiences, and they will be impacted by their respective needs. They also understood that their present day will impact their lives tomorrow. They reimagined the question: "what can we do today to better serve the next generation of students?"

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We identified three fundamental needs for all students navigating higher education: support, vision, and purpose.

My Action Plan with Purpose (MAPP) centers these needs and provides learners with an interactive roadmap for them to use throughout the journey. MAPP will lead students to, through, and beyond college.

How is it interactive? 

  • Tech component: Vision

Students visualize their dream careers/lifestyles on an interactive vision map. A vision MAPP is similar to a vision board, but with layers. Action/task lists are generated within the vision web and link to student's calendar. Vision MAPP layers include holistic health, financial freedom (education, savings, and investments) academic success, and community contributions. Vision MAPP could be exported to spreadsheet and document formats.  

  • Human Element: Support 

Mentors are student's accountability partners. Mentors work with students on building, maintaining and revising vision MAPPs. Mentors help students complete action/task lists and connect them with resources and opportunities relating to student's individualized roadmap. 

  • Planning: Purpose

Throughout the process, students and mentors will explore the big question, "what is the contribution that this MAPP and this student will have on their communities? How will the student use this to be a more active citizen of the world?" The vision MAPP has a notes/multi-media journaling feature for students to reflect on this question through different points in their journeys.


User Journey 

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Our user journey illustrates a path by which a user learns about MAPP, signs up, and begins a journey towards academic, personal, and professional success.


Pain Points

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Non-traditional students encounter different challenges than traditional students. MAPP is designed to meet those challenges and allow for a seamless and welcoming transition into the larger campus community.


Workshop: Interactive Road Map 

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The My MAPP interactive roadmap is a visual representation of an individual's personal, academic, and professional growth.

Workshop: Community Interface
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The resource sharing component of MAPP relies on the community database. Based on the user interests, for example, career, academic, sports, etc... The user will have access to countless opportunities regarding that interest. Users will be able to upload information regarding jobs, activities, research opportunities, etc... to share with other users.


Survey Data
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We administered a survey regarding organization and mentoring to the campus community and found common patterns. Approximately 53% of respondents use mobile apps to organize their life, most set both short term and long term, and 71% of respondents have had mentors. Together, this information articulated to us the need for a supportive online community that shares resources in order to help one another achieve their goals.

Process Photos

Who is your idea designed for and how does it reimagine higher education to support the needs of tomorrow?

Students, academic advisors, and mentors. It reimagines the academic planning process by going beyond academic achievement into personal growth and development.

This idea emerged from:

  • A group brainstorm
  • An OpenIDEO outpost or chapter
  • A Design Jam or Workshop event

What skills, input or guidance from the OpenIDEO community would be most helpful in building out or refining your idea?

We'd love support in developing a prototype of MAPP. What does the interface look like? How could we make it accessible across tech devices and skill levels? We'd also love your thoughts on mentor, student matching.

What early, lightweight experiment might you try out in your own community to find out if the idea will meet your expectations?

Launch pilot program with transfer, formerly incarcerated, and re-entry students at UC Berkeley and measure the impact of the program on students' academic and life plans by gauging students' sense of support, vision, and purpose before and after the program.

Tell us about your work experience:

MAPP team consists of five transfer students from a range of different majors and backgrounds and our two mentors, an academic advisor with over 20 years of experience at the UC Berkeley campus and an alumnae-entrepreneur who preaches human-centered design in all she does.

How would you describe this idea while in an elevator with someone? 2-3 sentences.

For nontraditional new students navigating the university campus is like trying to read a roadmap in an unfamiliar language. MAPP is a tool that translates the mountain of information into something familiar. With its interactive components of vision, support, and purpose, MAPP takes you on a holistic journey to academic, professional, and personal development.

What is the specific problem your idea is trying to solve? 1 sentence.

Centralizes resources and opportunities available to nontraditional students while providing cohesive tools to evaluate progress.

How is your idea different or unique from what is currently on the market?

Gives students with constrained undergraduate experiences the tools to utilize their full potential.

How do you plan to measure the impact of your idea?

We plan to track the number of points users accumulate by completing tasks and achieving goals. Reviews will also be a crucial component of feedback to gauge how users are reacting to the product. The number of downloads the product receives will also be another measurement of success. Additionally, we aim to audit the engagement of the user, making sure they’re being guided towards the appropriate resources.

How might your idea be transferable to a large number of people?

Expand availability beyond UC Berkeley's student body. Engage students from other campuses, different demographic backgrounds, and goals.

What are your immediate next steps after the challenge?

The next steps after the challenge would be to start a conversation with different organizations on campus in order to make MAPP a reality. We plan to partner with an organization called Stiles Hall and use the population they serve as trail for what we envision at all college campuses. Furthermore, we will seek to partner with UC Berkeley's Haas Business School as a potential investor.

23 comments

Join the conversation:

Comment
Photo of Nicole Sorci
Team

I agree with @RicoOyola. I really like the formerly incarcerated aspect. I am currently working on a research project that examines education and employment opportunities for former inmates. This could be a valuable tool for that community. Great research!

Photo of Anne Marie Nzioki
Team

Just the other day I mentioned that something similar to your idea would be needed at my university. I certainly could have benefited from it during my student days. Congratulations and hope that the project will take off soon and eventually be utilised internationally. (I currently reside in South Africa).

Photo of Kate Rushton
Team

Congratulations!

Photo of Anna Beridze
Team

Hi,

I really like this idea for non-traditional students. I think it is very admirable and will definitely help them get back on track by seeking guidance through this organized platform with mentors who will be prepared to help such students. Are you going to have mentors from as many schools as possible to cater to students from different schools? Do mentors have to be affiliated with universities?
I think it is also a good idea to suggest specific workshops to such students to build their skills.

Good Luck!

Photo of Sarah
Team

I agree with Anna's point below about specifying more detail about mentor demographics. Do mentors need to have used this product before becoming mentors for it? Any other qualifications that make them particularly helpful towards new users?

Photo of Rico Oyola
Team

@user, I really like the formerly incarcerated aspect and the visual roadmap of one's life growth goals. Stephen Covey's 7 Habits of Highly Effective People presents Roles and Goals as frame for organizing one's life. For example one's 'Career role' may set goals in this app. The additional value is setting goals within the context of one's additional life Roles (Mom, Son, Investor, Volunteer, Designer/Engineer, Mentor, etc) since goals compete against time in the day and social pressure.

Photo of Leonardo Sabo
Team

I really like this idea, but feel like it is missing a more tangible aspect to it. You mention the question,"what can we do today to better serve the next generation of students?," and I feel that one thing people in secondary education need more is concrete skills in major growth areas, such as data science and computing. Your human section could incorporate a skills assessment section, where mentors contribute to students' learning by teaching valuable technical skills. Science is a key are that needs more attention.

Photo of Sanjna
Team

I think that the purpose of this model is very admirable and there is definitely need for a service like this. As you plan to expand to other college campuses, would the platform have to be altered to match with the specific college's resources? How would this customization according to school be developed and what additional costs/ resources would need to be dedicated to coordinate these efforts?

Photo of Angelis
Team

I can appreciate that this is a model that caters to non-traditional college students as you mentioned- those taking care of a family, others who are recently incarcerated,etc. I guess my question has to do more with scaling since its not so clear. I see you are currently working with UC Berkeley. In the future is this a program that will be entirely navigated on an online platform like an app (with online mentorship) or is it more of a program that would be opened in individual universities with physical mentors and guidance?

Photo of Kate Rushton
Team

Hi Quame and team,

There are a few hours left in the refinement phase if you have any questions feel free to reach out to me.

Photo of OpenIDEO
Team

Hi Quame and team,

I noticed that this idea post is currently set as draft and unpublished. Would you publish it?

Photo of Kate Rushton
Team

Hi Quame and team,

There is just a week left of refinement. If you have any questions, feel free to reach out to me.

Photo of Kate Rushton
Team

Hi Quame and team,

I hope you are having a nice day.

There are 13 days left in the refinement stage. Is there anything your team needs help or support with? Are there any updates you would like to share with the OpenIDEO community?

Photo of Sarah Saxton-Frump
Team

Quame - This is a really interesting idea. What's the minimal product you would need to start testing this out - could you build it on something like wordpress or a google site, just to get it going and see what you learn? -Sarah

Photo of Agustin
Team

The learning process can be done in a more profound way with foreign tutors and mentors through a multidisciplinary team within a network of International Universities which allows a global vision beyond the local

Photo of Andres Felipe Vera Ramirez
Team

Great!

The idea of finding your purpose, which is-and will be- the key ingredient for a meaningful lifelong learning journey, is very interesting. The vision, and the support are valuable ingredients (specially, considering the tech-human mix).

The idea of a journey -seen as a story- has great potential. For instance, in the Jobs To Be Done Theory from Clayton Christensen he talks about the "job" for which people hire products or services, which sometimes isn't even clear for us, but can be identified from stories of the struggles to make progress (I recommend you his recent book Competing Against Luck). In addition, a journey is also the analogy used for the Disciplined Entrepreneurship methodology at MIT. There are many other examples, so I think there is a great potential.

The meaningful purpose is actually the starting point - and the heart - of my idea of an Open Media Lab (https://challenges.openideo.com/challenge/future-of-highered/ideas/open-media-lab/). I see this journey, as a never-ending process, a lifelong learning process, so perhaps you might find something valuable to make this awesome idea come true soon.

Photo of Andrea Zelenak
Team

Hello!
Congrats on making it to the refinement phase!
Since you mentioned people of all ages and backgrounds, maybe this could be featured before entering college or for those thinking about entering college, old or young. I'm thinking this could be something that sets colleges apart and showcases a journey a student can have before attending somewhere like Berkeley.

Otherwise, this is a great idea and I can picture it being used at any campus!

Photo of OpenIDEO
Team

Welcome to the Refinement phase Quame! We've added new Refinement questions to your original submission that we'd love for you to answer. Please check out the Refinement Phase Toolkit for instructions on how to answer the new questions and other recommendations we encourage all idea teams to consider in the upcoming weeks.

Refinement Phase Toolkit: http://ideo.pn/2du9sf7

Lastly, here's a useful tip: When you update the content of your post, it'd be helpful to indicate this in your idea title by adding an extension. For example, you can add the extension " - Update: Experience Maps 02/01" to you idea title. This will be a good way to keep people informed about how your idea is progressing!

Photo of Kate Rushton
Team

Hi Quame and team,

I hope you are having a nice day.

There are two ideas from previous challenges that you might be interested in looking at:

Vykarious in our End of Life Challenge - https://challenges.openideo.com/challenge/end-of-life/top-ideas/vykarious - has a great user journey and identification of personas and visualisation of feedback of the idea.

Financial Goals App in our Financial Services Challenges - https://challenges.openideo.com/challenge/financial-longevity/evaluation/financial-goal-app - which has a great example of prototyping.

I would recommend really digging down into what is the problem, how is this solution and think about what the competitors are to demonstrate that this a ‘need to have’ and not a ‘nice to have’.

Photo of An Old Friend
Team

I am interested in the mentor portion of your vision. Do you envision creating a model for engagement or guide? Have you thought about how you will define success or what success will look like in terms of outcomes?

Photo of Kate Rushton
Team

Hi Quame and team,

Welcome to the refinement phase, if you have any questions, please feel free to reach out to me by using @ and typing my name.

Take care,

Kate

Photo of Kate Rushton
Team

Hi Quame,

Thank you for sharing the idea. I really like the fact that this idea uses the mentors as a guide to help the students achieve their vision and to think about how this vision could align with their community by asking 'How will the student use this to be a more active citizen of the world?'

I wonder if Pinterest boards could be used to show how this idea could work by using pins of 'micro visions' and the comments section of the pins as comments from mentors. Of course, Pinterest would not be able to demonstrate the dynamic element.

Photo of Kate Rushton
Team

Hi Quame,

I look forward to seeing ideas from the Berkley Class.