(The thumbnail of this submission is a screenshot taken from Kromkommer's website.)
Krommkommer, which means "crooked cucumber" in Danish, is a soup brand that only uses what they call "wonky" vegetables to make soup!
It began as a project by students of Business Economics in Rotterdam, Jente and Lisanne. Seeing the massive amount of food waste that is created on a global scale, they joined forces with Too Good To Waste and launched a Kickstarter that led to the creation of three soups.
These soups are available now in over 50 stores across Denmark. They now run campaigns to help increase awareness of food waste and promote solutions.