In today`s world, we are surrounded by many kinds of food trends. Some play positive roles in improving people`s life quality, some are just marketing tactics, which will cause reversed effect on the food resource. Instead of tackling the food waste as waste at the bottom of the value chain, I try to cut food waste from changing consumers` ideas about what is food trend and what kind of trend can we really benefit from.
I want to create a more sustainable and opener food trend creating system by inviting multiple stakeholders in as well with the help of technology and social science theories. In order to do that, I design the logic of food trending machine from input to processing to output. Inspired by multiple antlers of banyan trees, I create the food trend machine in the shape of the tree with colorful antlers as sensors and other functions. Users can participate in creating the food trend by inputting what kind of ingredients they like and they will see the prototyping from the 3D printing model and at the same time, other stakeholders will decide if they will like it or not. After the voting, the final food trend will be mass produced and serve as the real food trend from people and for people.
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CommentKate Rushton
YANG LI