Trébalt is a mass production, processing and distribution subsidiary of insect-based food products.
Trébalt’s vision is to become a pillar for food security in Africa and make healthy insect-based food the food of the future.
Lead Applicant Organization Name
Lead Applicant Organization Type
Small company (under 50 employees)
Website of Legally Registered Entity
How long have you / your team been working on this Vision?
Lead Applicant: In what city or town are you located?
Lead Applicant: In what country are you located?
Your Selected Place: what’s the name of the Place you’re developing a Vision for?
What country is your selected Place located in?
Describe your relationship to the place you’ve selected.
The Trébalt team is made up of 4 members from various backgrounds who have decided to combine their skills for the establishment of an activity with high added value both economically and humanly. The members are:
Vincent ST-LAURENT (Canadian): President.
Étienne BARRAST-AMYOT (Canadian): Managing Director specializing in communication and business development.
Ibrahima BA (Senegalese): Associate Co-Director, specialized in the food trades.
Anais BAH (Franco-Burkinabè): Associate Co-Director, specialized in business management and coordination of humanitarian projects.
On the other hand, Senegal is one of the most stable countries in West Africa to welcome such heavy investments; like our next Trébalt factory. We are also less afraid of problems of political and terrorist instability that could slow down or even slow down our activities.
Geographically, Senegal is also the West African country closest to Europe and Canada and has a port to facilitate our exports. The proximity to the other countries (Burkina-Faso and Niger) with which we are going to work was also an important location factor.
Finally, Senegal, like many West African countries, is affected by malnutrition, especially in remote areas. Trébalt will target these populations and offer them foods enriched with proteins from edible insects to help them ensure their nutritional balance.
In Senegal, the employment of young people and women, especially in rural areas, remains a major problem for the State. This is an opportunity for us to contribute to job creation by isetting up Trébalt in Senegal.
All these factors led the Trébalt team to choose Senegal as the main hub for its activities. As young leaders, our mission is to participate in local, national and international development by providing training and decent work as stipulated in SDG 8 (also, SDG 2 and 9).
Describe the People and Place: Provide information that would be helpful for an outsider who has never been there and may have no context about this Place to better understand the area.
Senegal, covering an area of 196,722 km2, is also called the "Teranga" country, that is, the country of hospitality. It is made up of 95% Muslims and 5% Christians. There are more than 16 million inhabitants. There is a strong disparity between the rural and urban area.
Some key figures :
Growth rate: 3.5% / year
Population under 20: 52%
Urban population: 42.7%
Life expectancy at birth: 64.8 years
The literacy rate (2008-2012) is 56.2% for young women against 74.2% for young men in the 15-24 age group
Net attendance rate in primary school 2008-2012, urban: 80.6%
Net attendance rate in primary school 2008-2012, rural: 49.8%
The nutritional situation according to Unicef (2008-2012 figure):
Low birthweight: 18.6%
Moderate and severe underweight: 17.7%
Moderate and severe growth retardation: 10.1%
Prevalence of underweight children under 5 years old (2008-2012) in urban areas: 11.8% compared to 23.1% in rural areas
According to the 2018 edition of the UNDP, Senegal ranks 31st in Africa and 164th in the world.
There are between 20 to 23 ethnic groups (Wolofs, Peuls, etc.) and several languages spoken, but more than half of the population exchanges in Wolof, which remains the most used local language. The 2001 constitution recognized French as the official language and 6 other languages (Serer, Fulani etc.) as national languages including Wolof.
There are 2 types of climate; namely desert in the North and tropical in the South. The rainy season lasts between 3 to 5 months with a peak in August and September.
Temperatures in summer and rainy periods are high with peaks of up to 46 ° C during the months of July-August in the center and in the east. During the cool period, temperatures vary between 16 ° C and 30 ° C in the west of the country.
Most of the population works in the informal sector and in the agricultural sector which mobilizes almost 70% of the active population (4.51 Million agricultural workers out of 6.55M people), plays in fact an essential social and economic role. but so far, it is not as developed to be able to feed all Senegalese; this is why most of the basic necessities are imported. The share of agriculture in GDP was 17.5% in 2013.
The farms are mainly family-owned (90%) and combine cash crops (peanuts, cotton) and subsistence food crops (millet, sorghum, etc.), with a few animals. The production is mainly for self-consumption.
The national dish is called "Thiéboudieune" it is integrated into the world heritage of UNESCO. The Senegalese diet is more focused on the consumption of cereals such as rice.
Wrestling is the national sport.
Gorée Island (major historic site which played a role in the slave trade).
The house of slaves on the island of Gorée. We are optimistic for the future because 60% of the population is young and they are increasingly aware of the important role they have to play in the development of the country and the communities, but they need help.Trébalt aims to be a major player in helping the population.
What is the approximate size of your Place, in square kilometers? (New question, not required)
What is the estimated population (current 2020) in your Place?
Challenges: Describe the current (2020) and the future (2050) challenges that your food system faces.
Today, we face a large number of challenges in terms of food, society and environment. Indeed, overproduction, malnutrition and environmental pollution are other challenges that our different areas of intervention must face.
The malnutrition which persists in the world and which unfortunately only worsens from year to year, mainly on the African continent and more specifically in countries where conflicts persist. Inadequate nutrition, low essential nutrient intakes from consumed food, scarce resources and disease are all factors to consider. Malnutrition kills around 3-5 million children per year. The consequences are not only physical and psychological but also economic in so far as states lose part of its workforce and need to invest more in health policies.
Preservation of the planet (global warming and climate change, desertification). By 2050, the planet will have around 9.6 billion inhabitants, so the need for protein will increase. If we remain on the almost exclusive consumption of animal protein, production cannot follow and the planet will face an ecological dead end. We will face a huge problem as the consequences of agricultural productivity on the planet will be increasingly harmful.
Consumption of insects as explained has many benefits to be exploited. (Cf. Describe how your Vision will address the challenges described in the previous question.)
Trébalt want to democratize the consumption of insect-based products both in Senegal and in all territories. We know that the reasons linked to the consumption of insects vary from one territory to another and we will adapt our strategy.
In Burkina-Faso, the inhabitants consume insects during the harvest season; however, with drying techniques, consumption can be done throughout the year. The main drawback is the price, which goes from simple to double.
In the other malnourished countries, the main objective is to provide food rich in nutrients and in the more developed countries, we want to make the public aware of this rich alternative for their diet.
Our goal within Trébalt is to provide in our restaurants dishes with insects, on our sales platform and distribution stores of insect-based products throughout the year with processes to guarantee the quality and flavor.
Our factory will be based in Dakar (Senegal) and will be a rotating plate for all of Trébalt’s business. We target all continents (Supported market research), by providing them with products adapted to their lifestyle, needs and expectations.We are committed to becoming a leader in the cultivation, processing and distribution of insect-based products.
Main challenges: - Training of women living in rural aras for the cultivation of insects - Equipment for cultivation - Acquisition of the machines necessary for each stage of the transformation and production on an industrial scale of the products - Investment in Research and Development to have products that preserve quality and that can be consumed by babies, children and by all people.
Address the Challenges: Describe how your Vision will address the challenges described in the previous question.
Trébalt provides a sustainable solution that is easily exported to any territory. We have at heart to act with and for people who are in need.
The brand identity: Act on the reconnection of our civilization with the environment to secure a future for it.
Trébalt decided to implement a solution that will allow us to meet a number of challenges:
-Malnutrition and food insecurity
- Employment- Enhancement of female employment
- Increase in nutritional value in vulnerable populations
-Preservation of the environment
We will improve, facilitate, democratize ( their consumption is common in many countries, but remains taboo or even unknown in still a lot of western countries) and make attractive and accessible the consumption of insects in Africa to help the populations to ensure their food balance. And this, at a lower cost.
We plan to organize women living in rural areas to work with Trébalt in the cultivation, harvesting, treatment and transformation of insects. This will allow us to participate in the qualitative improvement of their nutrition and provide them with decent work as stipulated in SDG 8.
The reasons which push the company in this way:
- The growing consequences of animal protein needs
By 2050, to meet the needs of the world’s population, meet production will have to exceed 465 million tonnes.
- Environmentally friendly
- Negligible water consumption for insects
For the FAO, 1 kg of beef, the water footprint is 15,000 liters and negligible for insects. (FAO)
- Produce little CO2 (see none depending on the insect)
For the FAO, every year, the breeding of 20 billion animals necessary for food is responsible for 18% of total greenhouse gas emissions worldwide, more than transport .
- Rich in protein and minerals (Iron, Vitamins D, C etc.) highly nutritious
Shea caterpillars reduce tension, which is very interesting since tension problems are more and more frequent given the poor diet of large numbers of people in Africa. Depending on the insect and the method of cooking and processing, with the same insect you can bring out several tastes. With shea caterpillars, you can have the taste of squid, fish, meat, which is extraordinary. These culinary potentials will be exploited by Trébalt.
-Short life cycle (2 months or less)
- Fast growing
-Alternative to animal proteins
We want a wide variety of insects for their nutritional value. We respect the quality and original origin of our insects. Women will harvest insects in an ecological by hand, traditionally and by respecting the life cycle.
- Burkina-Faso, for shea caterpillars
- Niger for locusts
- Guinea for winged termites, caterpillars, locusts
Trébalt has an ecological and social vision.
We will create a privileged relationship with NGOs, Associations and all structures which intervene to establish food security in countries with conflicts in order to provide them with suitable products to deal with the malnutrition which unfortunately continues.
High Level Vision: With these challenges addressed, now provide a high level description of how the Place and the lives of its People will be different than they are now.
Trébalt will act for the improvement of living conditions and the empowerment of women living in rural areas and more generally of the most vulnerable people by providing them with stable employment, training etc. in several countries; namely in Senegal, Burkina-Faso, Guinea, Niger.
By working on these different territories, Trébalt will:
• Promote access to a diet rich in nutrients for many people. We act for the democratization of the consumption of insects, which in addition to the notable benefits for the organism, also contributes to a better preservation of the environment.
• Fight unemployment among young people and women in certain areas of West Africa by creating jobs on the Trébalt production chain (Collection, Culture, processing and distribution). We will participate in the emancipation of local communities.Training in the cultivation of insects will allow women to have a secure job throughout the year and not only during the often short collection period in the wild (about 2 months). A diversification will be made and will be combined the collection according to the seasons of maturity of the insects in their natural environment and the culture for a better sustainability of their income throughout the year. With more income, there will be an improvement in their standard of living and living conditions. They will be able to consume more and invest in the education of their child. Our activity will also generate income for the different states, which will be able to invest in public policies.
Full Vision: How do you describe your Vision for a regenerative and nourishing food future for your Place and People for 2050?
Cultivation and consumption of insects has many benefits for the human body, for feeding the growing population and for the preservation of the planet.
Proteins are essential for the proper functioning of the human body as part of a balanced diet. However we are witnessing more and more problems to feed the whole population despite the progress.It is unacceptable, that in our time and even more by 2050, that people are suffering from malnutrition, starvation etc.
We will provide our products to associations, NGOs, international structures so that they can distribute them to people living in conflict zones. The most vulnerable people with their more than limited means face many problems to eat, so the priority is not to eat properly, but to cut hunger. Malnutrition is becoming more prevalent there and is therefore difficult to eradicate because of all the difficulties.
Our solution will provide these people with healthy food, rich in essential nutrients for the body but above all very affordable and eco-responsible.
Trébalt works on:
• The collection of certain insects in their natural habitats in the right stage of maturity. The collection is done by hand by women, which guarantees product quality, respect for the environment, decent work, etc.
• The cultivation of other insects in accordance with procedures aimed at protecting the environment and preserving the ecosystem will be implemented.
As previously stated, unlike cattle farming, growing insects requires almost no water (for example, for 1 kg of beef, the water footprint is 15,000 liters. Considering that each person eats the equivalent of 300 g of beef per year, the footprint will be 4650 liters of water; which is considerable considering the rapid change in the number of inhabitants). Insects produce very little CO2 or none depending on the type of insect, they have a short life cycle (about 2 months) which allows for just-in-time production, sufficient to meet production needs.
Their crops do not require cleared land, which is less invasive to nature. Highly nutritious, insects are not only rich in protein but also in essential minerals (vitamins C, D, B12, probiotics, Omega 3, rich in iron, zinc, good for blood pressure etc.)
The work that Trébalt brings enables women to have a livelihood, to better meet their expenses, to invest in income-generating activities, to help their families, to send their children to school.
Trébalt wants to be totally eco-responsible with its packaging too. The company provides a sustainable solution that is easily exported to any territory. We have at heart within our structure, to act with and for people who are in need.
Brand identity (deriving from company name (“TRE” from the Greek word “Trepho” which means “to nourish”; the letter “B” in “tribal - tribe” refers to the roots of civilization and the reconnection with nature; “ALT” from the word Alternative in reference to the food alternatives that trebalt offers on the market.) will focus on the following message : Act in reconnecting our civilization with the environment to ensure its future.
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