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Smart cooperative agricultural industry to double farmers' income

Highthroughput, technology driven, cooperative agricultural system can unite the fragmented farms nurturing a food abundant vibrant economy

Photo of sweta mishra
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Written by

Lead Applicant Organization Name

Dr Sweta Mishra, Associate Professor, College of Biotechnology, Sardar Vallabhbhai Patel University of Agril and Tech, Meerut, UP, India.

Lead Applicant Organization Type

  • Government (City, State, National, etc.)

Website of Legally Registered Entity

How long have you / your team been working on this Vision?

  • Just beginning now

Lead Applicant: In what city or town are you located?

Meerut, Uttar Pradesh, India

Lead Applicant: In what country are you located?


Your Selected Place: what’s the name of the Place you’re developing a Vision for?

Initially the vision is being developed for a small village in Meerut that will be replicated in the district, then in state and country.

What country is your selected Place located in?


Describe your relationship to the place you’ve selected.

The village lies within the jurisdiction of my University where I work. It has been adopted by my university and the KVKs are regularly providing extension services to the village.

Describe the People and Place: Provide information that would be helpful for an outsider who has never been there and may have no context about this Place to better understand the area.

The inhabitants of the village are rural peasants having modest living style. They basically depend on agriculture for their livelihood. The diet of the people is mainly vegetarian that includes wheat, rice and bajra as dominant crops. Most of the villagers cannot afford fruits and vegetables due to low family income and hence are devoid of nutritious diet. The climate here is humid and subtropical having hot summers and cold winters. Meerut district lies tween the plains o the Ganga and the Yamuna rivers. Most of the people speak Hindi (Khariboli dialect). The population mainly include Hindus, Muslims and jains. The people here aspire for a better life style and high living standards.

What is the approximate size of your Place, in square kilometers? (New question, not required)


What is the estimated population (current 2020) in your Place?


Challenges: Describe the current (2020) and the future (2050) challenges that your food system faces.

Fragmented landholdings, uneconomic marginal and small farms, large sized family, difficult farm mechanization, wastage of lands in boundaries and hedges, low yield of crops, farmers practice mono-culture, no diversification in agriculture, loss in income on crop failure causing indebtedness, poor economic planning, diets are cereal based so are not nutritious, lack of awareness lead to crop residue burning causing environmental pollution, non-adoption of technology leads to low value of the farm produce, poor marketing and transport policy forces the poor villagers into the clutches of the middlemen who buy the farm produce at a very cheap rate and sell them at a very high price in urban areas, farmers suffer economic loss, there is unemployment among the youth, villagers lack unity and equal participation, Poor management of natural resources, poor waste management, non-regenerative agricultural system.  

Address the Challenges: Describe how your Vision will address the challenges described in the previous question.

Pooling of the farm land resources, removing boundaries, introducing arm mechanization; economic security by agricultural diversification like fisheries, poultry, cattle, mushroom, orchards, vegetables, cash crops along with the major crops; use of technology like establishing poly houses to grow cut flowers, vegetables etc., practicing precision farming, use of forecasting models, micro irrigation, applying soil microbes, farm automation and farm robotics; use off solar panels for farm electrification, management of farm waste by composting and biogas production, eliminating crop residue burning; water harvesting to reduce the dependence on rains and ground water; micro irrigation will ensure more crop per drop; forecasting models will predict more accurate climate vagaries, disease and pest incidence which can be timely managed; value addition plants will increase the value o the farm produce and fetch a high price; establishing the e-marketing hubs in villages will allow the farmers to sell their own produce and get rid of the middlemen, consumers will also be satisfied; doubling farmer' income; availability of abundant nutritious diet; profit sharing and employment generation for the youth.

High Level Vision: With these challenges addressed, now provide a high level description of how the Place and the lives of its People will be different than they are now.

With the challenges addressed, the modest rural economy will convert into smart, ideal and self sufficient village; the living standards of the villagers will improve and their incomes increase many fold. With equal participation will come income equality. This will bridge the cultural and economic differences and cultivate shared ethos. The vision will unite the society, overcome the affect of environmental  vagaries and ensure a future of affordable and tailored nutrition. The vision will resonate a resilient food system, a regenerative agriculture that will evolve communities around it and will build a firm, strong and stable economy.

Full Vision: How do you describe your Vision for a regenerative and nourishing food future for your Place and People for 2050?

The vision "Smart cooperative agricultural industry to double farmers' income" aims to develop futuristic smart village focused on holistic rural development. The sub-optimal living standards of the village communities will be transformed into self sufficient and ever evolving communities, in turn building the country's economy and contributing to the increase in national GDP with existing resources. This vision is a fusion of cooperative farming and technology for a resilient and regenerative food future. To achieve this it is proposed that the lands and the village resources will be pooled to reap maximum benefits. With the help of precision farming like simulation modeling, forecasting and prediction will help in guiding the farmers for weather variations, yield variations, water use, disease and pest incidence, timely and precise application of irrigation and fertilizers. This will improve the water use and nutrient use reducing wastage, preventing pollution and timely management of diseases and pests to reduce loss. Cooperative farming will allow easy farm mechanization and automation. Farm robotics can be used for weeding and sensing the crop growth. Application of soil microbes will be done to improve the soil and crop health. The pooling of the farmland will help in partitioning the land into orchards, vegetable farming along with the major crop rotation models. It is difficult for the marginal and small farmers to get loans to establish their agricultural enterprise. This vision will foster to get collective loans on a village scale which can be easily repaid back and eliminate farmers' indebtedness and agony. Planting of timber trees on the boundaries will have multifaceted benefits like fetching high and additional remuneration, act as wind breaks, prevent soil erosion and protect environment. The composting and biogas plant will take care of the farm and animal waste and will eliminate crop residue burning. The biogas will provide the household for cooking purposes. Installation of solar panels will help farm electrification. Poly houses will ensure all round production of cut flowers and vegetables. All these diversification will ensure income security and abundance of nutritious food for future. Setting up of the value addition units will ensure a high value for the farm produce and higher returns. The e-marketing hub will connect the farmers directly with the consumers and will benefit both by avoiding middlemen. This smart agricultural industry will unite the village community, bridge cultures and promote equal participation, interconnect stakeholders. It will ensure profit sharing and income equality, reduce the societal divide and will help build harmony and a nutritious and regenerative food future.

How did you hear about the Food System Vision Prize?

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Join the conversation:

Photo of Thu Nguyen

Hi sweta mishra 

Welcome to the Food Vision Prize community!

For the last hours before the deadline, make sure you have reviewed your final submission through the Pocket Guide to support you through the final hours of wrapping up your submission. This will give you the most important bullet points to keep in mind to successfully submit your Vision.
Here is the link to the pocket guide:

Look forward to seeing your submission finalised by 31st January, 5:00 pm EST :)

Photo of sweta mishra

Thank you Nguyen for the reminder.