Trust is a contributing factor in how those 50 and older make their financial decisions. There may be trust placed in traditional institutions, a lack of trust in technology or family members, and dynamic combinations of this occurring in any given financial decision. Understanding the role of trust is crucial to the creation of new products and services.
Trust Matters
How might we create financial services and products that allow those 50 and older to follow their dreams and fulfill their obligations by ensuring their finances are secure and safe?
Opportunity Areas
Provocations that are aligned with our Challenge topic and ripe for innovation.
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Mind money for elderly age
It is the way where an individual at the age of 50 or more can earn while providing service or guiding others.
Employer's appreciation
It should be one of the important roles of every employer to appreciate their old age employees.
START. NOW.
My contribution is to help elder citizens of out country.
Trust in Personal Managers
People who are 50 years or older, will be given a personal money manager, and every manager will be given a contract to sign to
Save to Save (Update 18-01-2017! focus on increasing savings feature)
Share saving offers with your community and invest these savings in collectively (Co-op) managed funds in individual accounts.
A payment now will go a long way!
Banking industry provides an incentive for payments to paid on time, while helping individuals prepare for retirement.
AMBITION, creating a balance between dreams and obligations.
How can budgeting strategies create a balance between Dreams and Obligations?
A knowledge sharing platform for experienced 50+ professionals to advise the next generation
An application where young working professionals can get advice from experienced 50+ professionals within their respective industry
Ask an Expert
Technology-driven finance doesn't have to lose traditional banking's personal touch.
Augmented Finance
Augmented reality system that allows you to visualise your financial history and activity with virtual objects.
MyPocket: App to Manage Money
Create a mobile app with 4 tabs: budgeting, wish list, financial advising, and community forum to make financial services fun and easy.
Above and Beyond Program
How businesses in the financial services industry can better appeal to those 50 and older in regards to trust.
Leverage the trust people have in credit unions to create personal pensions. [1/20: Persona's, User Feedback, Prototype in Attachmts]
Create personal pension products for individuals and distribute them via credit unions.
The engagement cycle
A system that will engage 50 and older to learn about banks, their services and trust them.
Do I really Want to pursue a business
Do I really Want to pursue a business after retirement?
Thoughtstarter: Support for Career Changers
Service for 50-65-year-olds considering changing careers (evaluating their current circumstances, their dreams & what is available to them)
Use coupons to save and spend elsewhere
A mobile app where senior citizens sign up for a free subscription that sends weekly coupons to each individual.
Money is not just a number but an expression of purpose, passion and unexplored preconceptions. It's emotional.
A Purpose Audit
Money is not just a number but an expression of purpose, passion and unexplored preconceptions. It's emotional.
UPDATE: 12/5 Bridging the Digital and Physical Service Experience
Creating personalized and consistent experiences for those banking online or in person that fosters trust and security.
Health & Wealth: Working With the Cycle, Not Against It
An integrated health and wellness application that supports both the fitness and financial goals of those over 50.
GoFinance
An online program with a set of courses dedicated to educating people about the inner workings of financing and budgeting.
