The concept of older people coming together to work towards a common goal as investors has been very supportive in giving life meaning. Rainbow Savings and Welfare Organization is a non governmental organization based in Kenya, giving older people opportunities to save, invest and work towards reaching their club goals. Depending on their needs. Older people have diverse needs. There are those who seek to invest their savings in land, housing, business etc working together as an investment club. Social workers and credit officers attend their meetings to offer guidance and support enabling club members to remain focused. Many have successfully realized their dreams through this initiative. The investment clubs provide a focused investment opportunity.
The need to strengthen these clubs is critical through discussion forums on various business opportunities that offer huge returns through collective savings as opposed to individual savings. This is especially important in that the capital invested comes from various individuals putting less strain on their savings. Discussion forums and training offer them opportunities to learn where and what to invest in making decision making easier.