Talk to any digital nomad under age 40 and they'll convince you of the value of having a secure, well-equipped space to work, live and collaborate wherever they travel.
In addition to reliable Internet/WiFi access, printing, shipping and related business services, CoWorking/CoLiving spaces provide a wide array of services and activities to support people who work remotely or study online as well as entrepreneurs in the process of building their own business. These include coaching/mentoring, skills development, financial management/planning, ethics/sustainability, networking opportunities and support. Group activities range from yoga, cooking classes, tours, bike rental, sports, expert lectures and much more.
But the existing spaces around the world are designed for a younger audience, making it less appealing for the 50+ community who need some of the same services - but often require quite different services as well.
It is also important for the 50+ community to feel they fit in. Imagine a 30-year old walking into a retirement community, filled with people twice their age - well, that's how out-of-place a 50+ person feels when they visit existing co-working/co-living spaces.
As more 50+ people embark on this lifestyle, whether they travel part-time or all the time, they will value CoWorking/CoLiving spaces that better meet their needs.
This opens up a whole new category for financial services to provide travel savings accounts, international debit/credit cards, funds transfers, payments, insurance, small business loans and a host of other products to a highly-targeted, motivated audience with existing assets.
What makes this concept exciting is that additional services can continue to be added over time, increasing the value for all who participate, and the concept can be modified to work in many different countries.