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I'd like to conceptualise an app revolving around death-related matters such as planning your funeral, passing on belongings or messages...

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Who is your idea designed for and how does it reimagine the end-of-life experience?

It would be designed for everybody owning a cell phone or a computer with internet. People like apps, even when they don't need them, they feel their smart device supports them and makes things easier or more fun. Planning one's death seems to be a logistic problem for some and others erect a mental barrier preventing them from planning ahead and making sure they will get the death they want and make things easier for their relatives.

The smart phone and computer app "iDie" would have 4 main functions:


- how-to: easy/approachable tips about making a will, making funeral arrangements and about different options available in each country, pet funerals or disposal as well, making an organ donor card, carrying a DNR card, etc),

- practical hire services: hire certified professionals to check you are really dead (this is a fear many have, to be declared dead while still alive), to erase your web-browsing history, to inform people of your death according to a chosen schedule by personalised email or social media (multi-media) message or letter/parcel and to enforce your funeral guest-list,  take care of your pet and plants, enforce your funeral wishes, accompany you through the morgue and burial/cremation process, professional house-cleaning/disposal of certain objects, so on so forth. And another service would be funeral live streaming in case some of your fiends or family cannot travel to the funeral for personal or financial reasons.


- a blog where people share experiences, stories (religious, mythical, folklore, etc) and bucket-lists

- a virtual cemetery for humans, and a separate one for pets where your gravestone is your profile (you can have words, pictures, and of course video, your favorite things in life, your wishes for the people you leave behind…) and you choose who can access it and from when on - with an option to transfer your Facebook profile before it is removed by the admin system.


- to facilitate logistics around one's death

- to ease people to the idea of death so they can make it their own and re-gain a bit of control over the most uncontrollable thing in life. People used to die at home, nowadays death is taboo and feared by the majority of people, this app would help taking the scary edge of death and making it an almost-everday-life thing that people can be comfortable with.

- to reduce stress around death for the dying person, but also to reduce stress for the entourage and hopefully help avoiding awkward situations and drama that tend to happen at funerals and around wills.

What early, lightweight experiment might you try out in your own community to find out if the idea will meet your expectations?

I have talked about this with several people as I developed the project in my mind (I first had the idea in the early 2000 when internet became widespread), most were first not into talking about death, but many especially appreciated the virtual cemetery and the services for hire.

What skills, input or guidance from the OpenIDEO community would be most helpful in building out or refining your idea?

The expertise of app developers and death industry professionals (funeral directors, grief therapists, doctors/nurses, notaries/lawyers, etc) would be required.

Tell us about your work experience:

I run my own platform from Berlin where I conceptualise events usually to do with music, art, culture, fashion or new-tech. I have designed marketing campaigns around events as well. Being often sick has given me a certain knowledge of the healthcare industry.

This idea emerged from

  • An Individual


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Practical idea, a needed app!, just make sure the human aspects are not forgotten (e.g., guidance to friends and families on how they can be physically and  mentally there for the dying or to support the family, perhaps a section in app where they can volunteer to support family or to honor the dying). 

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