Have you ever seen Annie Leonard's The Story of Stuff Project?
She's one of my favorite storytellers, and she and her team have created engaging, eye-opening animated movies to educate people on a variety of issues – from overconsumption and bottled water to chemicals in our cosmetics. I recently came across her video, The Story of Electronics, and knew this would be my first inspiration for this challenge.
It's a short but important watch – particularly because of her point about how we design electronics for planned obsolescense; that is, making stuff to be thrown away quickly. She also promotes the importance of product take back laws that put the onus on manufacturers to responsibly collect and dispose of used electronics. I especially like how she underscores that being responsible for collecting this e-waste may actually change incentives for manufacturers to start building things that last longer.
What do you think? Did you think Annie's message was inspiring? Overwhelming? Biased? Neutral? Not only is the content itself helpful, but I also think we might learn something from her style of storytelling that could help our own efforts in the Concepting phase.