Learning through a platform that students actually like & remember
Tell us about your idea
Throughout Covid, more people have downloaded & explored TikTok as a means to pass time, stay entertained and try to understand a new social media platform. While people like myself have been skeptical about the platform, there's no denying that it's a cultural phenomenon particularly for GenZ. This short-form repetitive video content accompanied with dances, sound bites and a number of people performing the same thing stick in your memory far more than linear text and images do. I still remember the Christopher Columbus song & States of America song in 2nd Grade because melodies help you recall information.
This led me to think of how the platform, or something similar, could be used for focused learning & multi-sensory flashcards for middle school to high school that get them out of text books and off their computer and onto a device they already use a lot and a platform they may be highly familiar with. Imagine ‘educational’ Tiktoks made of short, movement & music based information helped students learn & solidify their understanding of math, english, science, social studies etc concepts or even a whole separate platform that mimicked the same mechanics but was centered around brief educational lessons on the fly.
The build of this is, kids can start making their own 'flashcards', teaching the material back because teaching is the best way to learn. Key benefits is that this is ‘easy’ to create, easy to publish and easy to subscribe to.
To create a pilot for this we would need to understand the key pain points of each grade from students, teachers and parents (or analyse test results) then work with teachers & ‘choreographers’ to create memorable lessons that make concepts stick.
Tell us a little bit about yourself and what inspired you to share this idea.
I love solving problems. My background is in digital analytics at a creative agency and I’ve worked with global brands to build insights & analytics for marketing campaigns, new platforms (apps, websites, services) and innovation streams.