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Re-Thinking the Food Experience

Although some restaurants have closed, their kitchens remain a valuable assets to fight food waste.

Photo of Gianluca Frisina
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Some restaurants have now closed but their kitchens remain a valuable assets in this time of crisis. 

Because of the panic shopping, it is now hard to find things like flour, eggs and pasta in supermarkets. People are scared to remain without food. As a result, people are self-learning how to cook, bake and make bread from scratch. This has caused and will cause a lot of food waste. What if they could get the basic items (fresh pasta and bread) from their local restaurants every day at no cost? 

Such items will not cost much to the restaurant owners but will enable them to build a reputation in their neighbourhood and hopefully boost their food delivery orders.  

What is the need are you focusing on?

+ Preventing food waste - By providing the basic items, restaurant owners can reduce food waste. + Helping business owners severely impacted by the virus - By leveraging existing facilities, and cheap raw materials, the restaurants can (re-)build a brand within their local communities. + Food services for the elderly - Restaurant owners could partner up with volunteers to provide these basic items to elderly people + Bringing back a sense of community in a time of social distance.

What is the best example of business adaption you’ve seen in response to COVID-19?

The use of 3D printing by local schools to provide face masks to healthcare workers. It is inspiring, because it is very powerful to see how technology can quickly adapt and create real devices rather than pieces of software, to help saving lives.

What is your profession?


Where are you located (country)?

United Kingdom

Where are you located (region)?

  • Europe

Which industry do you work in?

  • Entrepreneur/Investor

1 comment

Join the conversation:

Photo of Isaac Jumba

Welcome to the challenge Gianluca Frisina  . Great to read through your inspiration. Feel free to explore more ideas here and on the ideas phase: