reach52 is transforming delivery models for primary care services in rural and remote areas of Asia using a digital public health approach, building virtual primary healthcare systems for the 52% of the world who still lack access. We partner with governments, multi-laterals, non-profits, and the private sector to make healthcare solutions go further into communities where access is low to non-existent. The means connecting communities to a marketplace of essential medicines, products, and services through last-mile distribution and logistics. Powered by reach52’s suite of mobile applications (integrating Facebook Messenger); a big-data approach; and our network of local, community-embedded women serving as frontline workers, we offer a range of solutions designed to increase access for the most marginalized populations in rural South East Asia. We have now turned our resources towards the COVID-19 response.
There is a growing appreciation that the full health impact of this pandemic includes not only confirmed cases of COVID-19, but a wide range of populations with existing morbidities who rely on the health system to maintain an optimal state of wellness. Procedures and treatments deemed ‘non-essential’ have been postponed; all campaign-based health programs have been suspended or interrupted; supply-chain and logistics challenges have disrupted the delivery of health commodities, including essential medicines; and individuals are avoiding care in clinical settings because the risks of contagion.
The impact of these disruptions is even more pronounced in rural and remote regions of LMICs, where health systems were already under strain pre-COVID due to chronic under-resourcing.
Our pivot will reorient our suite of eHealth tools to contribute to COVID-19 response efforts, along with the launch of new digital-only solutions, all while continuing to support essential primary health services. These are available for use at no-fee for non-profit organizations.
Our Mediconnect platform facilitates virtual online training of Community Health Workers (CHWs). Trainings and educational materials can be pushed out to large numbers of CHWs on a media-rich interactive space. We have also launched a COVID-19 chatbot focusing on information, prevention tips and a symptom checker, available in 10+ languages. In some markets, this chatbot now links to a live doctor, saving rural residents from having to venture out for basic medical care. This doctor has the ability to offer ePrescriptions, which can be delivered to rural and remote regions through reach52’s Marketplace/Logistics network.
Our Access mobile application is designed for low-skilled CHWs in low-resource settings. Along with the accompanying web dashboard, it offers case tracking and COVID-19 surveillance functionality in offline environments. Our Marketplace mobile application provides functionality to extend e-commerce solutions for health commodities, including medicines and insurance to regions without internet connectivity. Included in this application and the accompanying web dashboard is support for micro supply-chains, facilitating last-mile delivery of products direct to the village level.