In India, government effectively used telecom operators to create awareness about COVID19 preventive measures
Every time you make a call you get hear COVID19 awareness message instead of ring tone. This message intially was in English and Hindi langauges and later also available local languages of India. Though some times it was precieved as irritation, but during pandemic situation like this doing more is better than doing less.
In what ways did you change your behaviors as a result of this resource?
Became more aware about COVID19 preventive measures like closing mouth while sneezing and coughing. Washing hands frequently etc
What information do you feel you are missing about COVID-19?
how long does the virus survive on any surface
What populations or personas are not currently being addressed with today’s COVID-19 information?
Population who does not have access to any mass communication media or social media