The BI Team highlight *how* to make behavior changes/new habits. V useful in countries that are yet to implement stricter social distancing.
We all have heard the standard messages... wash your hands, don't touch your face - but actually doing them, not just for a day or two but over the long-haul, is much harder. What are the best behavioral insights we can use to make these more effective? Perhaps in countries w/ stricter lock-downs, this may be less relevant now. However, in many countries aren't there yet, improving these behaviors quickly could make a real difference.
Upload or share a link to this resource/message/source of information to share it with others.
In what ways did you change your behaviors as a result of this resource?
I tried to adopt "if/then" cues a few weeks ago, before social distancing was enforced more strongly. It's hard! But more effective than just hearing the same message without translating into behavior change-focused steps.
In what ways did you share this information?
Sent to friends working on a communication strategy in small island developing states via email.
What information do you feel you are missing about COVID-19?
We need much more data to inform better models/policies etc. but that will take time. For now, there is a lot of information already, but translating it into behavior change seems like a key gap.
What populations or personas are not currently being addressed with today’s COVID-19 information?
Young people, small island developing states, LMICS