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Repositioning from "Don't Get It" to "Don't Give It"

This simple shift in thinking can subtly influence a new mindset that is focused on community and others, rather than self.

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A 3-part email by UCSF doctor that he has shared with his patients, named Dr. Morris.  He referenced all sources and named the UCSF panel of doctors that assembled the communication.  

Did this resource motivate you to change your behaviors?

  • Yes

In what ways did you change your behaviors as a result of this resource?

Taking self-isolation very seriously.    

Did you share this information with your network?

  • No

In what ways did you share this information?

With friends and neighbors by email. 

Where are you getting information around COVID-19?

  • Local Government
  • National Government
  • News: Television
  • News: Digital
  • News: Radio
  • Social Media
  • Word of Mouth

What is your current profession?

Owner of a branding agency.

In what city are you located?

San Francisco

In what country are you located?



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