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Marking ‘space’ distances on the floor in supermarkets

Marks on supermarket floors to encourage people in the queue to keep a suitable distance from each other

Photo of Claire McAlpine
3 11

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I saw this nudge shared on LinkedIn by another behavioural scientist, did not experience this in person. 

Did this resource motivate you to change your behaviors?

  • Yes

In what ways did you change your behaviors as a result of this resource?

I consciously kept my distance from people in the supermarket queue, imagining there were lines on the floor to not pass 

Did you share this information with your network?

  • No

Where are you getting information around COVID-19?

  • National Government
  • News: Digital
  • Social Media
  • NGO or Non-profit Organization
  • Word of Mouth
  • Employer

What information do you feel you are missing about COVID-19?

Mid to long term consequences

Broader impact on society (how to manage childcare with schools closing, supporting those who have lost employment, supporting those with care needs)

What populations or personas are not currently being addressed with today’s COVID-19 information?



Those more open to receiving fake news and disinformation 

What is your current profession?

Communications Strategy Director

In what city are you located?

Bristol and London

In what country are you located?



Join the conversation:

Photo of Ryco Wolbers

They do this at my local supermarket. It seems effective and is very easy to implement with only some tape, people really don't need an additional explanation. However, everywhere else in the supermarket (and public spaces) there still seems to be a problem with keeping distance. It would be interesting to see a similar idea more broadly applied. Making it visual seems to help.

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