The digital guide in a format that is easy to read, understand and reliable. The colours used in the document have a calming effect. The use of illustrations helps to explain difficult concepts in a simple way and also assist in lightening up the mood. Finally, the document has a single page question and a straight-to-the-point factual answer format; making it clear to understand the information.
Also by making it evident the original sources from where the information written in this document came from; allows the users to know that the information is credible.
Also the creater of this document is a well-known medical company in india, this makes the information that is written more trust-worthy for the people reading it.
Being in a pdf format it makes it easy to be shared on social media or through messages & emails.