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Take Pandemics Off The Business Plan To Thrive Post-COVID

My contribution is to provide examples of how our business took pandemics off of our business plan and evolved into a plan for the future.

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In order to thrive post-COVID, we must learn from our mistakes that started COVID.

Animal exploitation by humans. The CDC warns that three out of four new or emerging infectious diseases in people come from animals. HIV started because of humans eating chimpanzees and the recent ebola outbreak started because of people eating bats. BSE and the human equivalent vCJD is believed to have started in the UK because farmers were feeding dead infected cattle back to cattle, forcing them to cannibalise, and an ancestral strain of swine flu was traced back to a pig farm in North Carolina. Others include: mad cow, sars, bird flu, common cold, tuberculosis, measles, whooping cough, typhoid, leprosy, etc.

COVID may be our last warning to change how we treat each other, animals and the environment. 

Scientists and nutritionists have proven that every essential nutrient and protein that humans require exists in plants making exploiting animals nutritionally unnecessary. Scientists have also concluded that animals feel pain just like humans do. Animal exploitation continues to this day because of miseducation, taste pleasure, profits, addiction and tradition. A five year study from The University of Oxford, which is the most comprehensive study ever to analyze the relationship between farming and the environment, concluded that the single biggest thing that we can do as individuals to prevent the climate crisis is to be vegan.⁣⁣ Animal agriculture negatively affects everything it touches and is the largest hinderance to mankind and animal kind.

Pre-COVID, profits in business was the primary bottom line. To thrive Post-COVID, it is going to be critical to encompass a quadruple bottom line in business and in our individual lives. People, animals, environment and profits, all working together for the greater good of every thing and being on earth. Making profit ethically. Cutting ties with animal exploitation to make positive impacts on human and animal health, the environment and prevent future pandemics. 

People - Providing employees with education and resources on plant based vegan living, self care practices, sustainable living at home, and a comfortable healthy work environment in the office and options to work from home.

Animals - Tracing the entire business operations to exclude any and all participation in animal exploitation. Provide all plant based foods at company meetings and parties. Rewards for employee participation in Meatless Monday and/or fully plant based. Donate to animal sanctuaries.

Environment - Using eco friendly office supplies, cleaning products, clean energy and low flow water nozzles. Give rewards to employees for sending photos of them picking up trash. Outdoor company trash pick up gatherings. Donate to environmental organizations.

Profits - Earn profits ethically. Support suppliers that pledge to use fair trade, local, organic, humane, animal-free and sustainable practices. Set aside a percentage of profits to donate.

What is the need are you focusing on?

Moving pre-COVID business practices to improved and evolved post-COVID business practices.

Which type of submission are you sharing?

  • Identifying a gap that needs to be addressed
  • Sharing an actual pivot your organization has already made

Describe the business pivot or adaptation in 3-4 sentences.

My company and certified B Corp, Last Triumph, has transitioned into a quadruple bottom line business model in 2017. This transition has produced positive impacts on the well being of people, animals, the environment and even our profits. We have cut all ties to the animal agriculture industries.

Do you plan to implement this solution?

  • Yes

Describe the impact that this solution will create in the world.

A world without animal agriculture has many benefits for people, animals, and the environment. When humans don't exploit animals, there is a 75% less chance of a pandemic outbreak, according to the CDC. Cooler planet, given that animal agriculture is the leading cause of climate change. Cleaner water without runoff of animal feces and pesticides used to grow animal feed. Healthier and more mentally stable humans consuming little to no animal products which cause our biggest killers like heart disease, diabetes, and cancer, and instead consuming healthy plant based foods that heal the human body. Healthier animals that won't be exploited for their bodies by humans. Healthier oceans that will be left alone and not be fished. Healthier environment without destroying precious land (like the Rainforests) to raise livestock and grow animal feed.

What is the name of your business or organization?

Last Triumph

What does your business/company do? Whose needs does your business/company address? Who do you serve?

We manage and book shows for internationally known musicians. We address the needs of our roster of musicians. We serve our musicians and their fans. We also volunteer in our music community, for worldwide non profits and at animal sanctuaries.

What is your profession?

Management, booking and taking care of the world.

Where are you located (country)?

United States

Where are you located (region)?

  • North America

What industry is your business/company in?

  • Arts/Entertainment

How many people does your business/company employ?

  • 0-10

How old is your business/company?

  • 5-10 years old

Which classification describes your organization/business?

  • Business

What kind of stakeholders and partnerships are needed to pursue this solution?

  • None. Any business or individual can do it.

Do you need help building partnerships and finding partners?

  • No

What do you think are the main barriers to implementing this solution?

We have already implemented this solution. Our main barriers at the time of implementation were not difficult. It simply meant to replace animal products with plant based products, and not attend animal exploitation events.

If you are currently working on a pivot, what have you learned so far?

While we were pivoting, we were amazed and thrilled at the benefits involved for all living beings, the environment and our business itself. This was the best decision our business has ever made.

Are you aware of any open source efforts, hackathons or other collaborative efforts related to your solution? Are you participating in these efforts?

Yes. There is a huge fast growing vegan community worldwide. We are participating by spreading awareness about our transition and the benefits we experienced to inspire other businesses and individuals.

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