The idea is to create a systematic fashion solution that connects fashion fans and buyers with fashion experts in a more horizontal way. A platform of fashion knowledge exchange that combines stylists with high and high street fashion houses, and fashion environmental organizations. When shopping is no longer buying but investing there is a big opportunity to look at our wardrobe in long term. How might we turn our closets into clothing systems with spending tracker, CO2 and environment indicator. What if instead of smart fridge we start shopping from a smart closet that becomes our online search platform?