Our team seeks to provide women of reproductive age in Central and South America with a cool, trendy clothing line that protects against the Zika mosquito. We offer a variety of styles so that women can choose the design that works for them. We are working with local designers to create clothing that women are likely to purchase. We are working with local celebrities and businesses to endorse the product to increase the likelihood that women will purchase the clothing line. Additionally, we are timing the release of the line with celebrations with local celebrations and the Olympics to increase the visibility and acceptance of these clothes. Our team is also planning on working with local women to teach them how to make the clothes so that it is scaleable and more affordable for women. ZikaWear makes preventing transmission of Zika trendy, culturally relevant, and affordable.