Cities are responsible for 90% of global population growth, 60% of total energy consumption and 70% of CO2. People can´t measure, understand and see their real impact on climate change. As a result they don´t feel accountable for their individual choices. Cities are spending a lot to engage citizens to reduce climate change impact and companies already spend on sustainability reports, but are not able to capture and capitalize reputational value across investors and clients.
A service integrated with social networks which allows to compare with other peers in the group of choice in regards to either energy consumption, share of renewables or energy-related CO2 emissions
Harnessing social networks and using behavioral science to reduce climate change impacts
Everyone wants to do good, but they do better when some else can see it!
More info: impactprofiles.eu