1st move will be to design a LABEL:
Design a LABEL to overcome the complexity of todays labels: it's almost impossible to know at first sight if a packaging is recyclable (or biodegradable / Edible).
This Label will be simple, strong, visual, accepted by all worldwide initiatives and will identify products, companies, organisms involved in plastic free ocean move (provide or use recyclable / edible packaging only)
Then we will inventory worldwide organisms engaged towards "bringing products to consumers without generating plastic waste" (plastic free ocean - thus becoming labeled) and implement DATABASES that can be completed by everyone:
Worldwide initiatives like Surfrider foundation and its Ocean Friendly Restaurants and so many others
Worldwide manufacturers of recyclable / biodegradable / Edible packagings - including all mentioned on this challenge research and idea phases
Worldwide products with no plastic waste in packaging
Worldwide restaurants, hotels, transport companies, market, supermarkets… engaged towards zero plastic waste
In order to access those databases, increase visibility of those products / services and give clear access to those initiatives, products, companies, etc, we will built an APP:
An APP that will have features like
- TripAdvisor for hotels, restaurants, supermarkets, etc
- Yuka to scan products and find eventually alternatives
And will offer plugins to those app
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