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The Packageless Fridge

Fridge with incorporated "online shop". Groceries are transported directly to your fridge via a plumbing system in your building.

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There is too much food and drink packaging waste in the world. We had the idea to buy in bulk to eliminate individual packaging. In your apartment building, they buy enough for everyone, less packaging, less price, and the food and drink is delivered automatically to the individual fridges of the people living in the apartment. 

How does this Idea redesign unrecyclable small format plastic items that often end up as waste?

It eliminates plastic packaging, as liquids and select other groceries are transported from a large bulk container in your apartment buildings basement, to your own containers in the fridge.

Which use cases does your Idea apply to?

The packageless fridge aplys to the idea of "An Infastructure To Reduce Waste"

How do you envision scaling up your Idea?

With the introduction of Amazon Fresh, the real-time on demand infrastructure is begging to come online in Germany. With this new service offering the packageless fridge is technologically feasible.

At what stage of development is your Idea?

  • Research & Early Testing: You are exploring an idea, gathering inspiration and information needed to test it with real users.

Please describe how becoming a Top Idea and working with the Think Beyond Plastics Accelerator Program will help to accelerate your solution.

We need mentorship, and expertise, about how to go from idea and early concept into first testing and implementation. We have lots of energy and ideas, but not the necessary experience to bring this concept to market.

Please describe from where your Idea emerged

The idea came from a team brainstorm at the IDEO circular economy hackathon in Berlin.

Tell us about your work experience

Sustainable fashion design and computer science.

Please describe your legal and organizational structure

not applicable.

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