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Changing disposable packaging

paper cans to distribute liquids and replace plastic and foil sachet packaging.

Photo of Teddy
5 4

Written by

Idea Title

Sachet Can

Company / Organization Name

Teddy Atuluku

Website

http://www.teddyatuluku.com/

Where are you / your team located?

Abuja, Nigeria

How does this Idea redesign unrecyclable small format plastic items that often end up as waste?

The Sachet Can aims to be a replacement for liquid carrying plastic sachets. It increases the size of the packets and uses materials and structures similar to paper cups. When purchasing small food and health care items, trust is usually an issue, especially in third world countries like Nigeria. This idea aims to both reduce the use of plastic and foil sachet type packaging and keep consumer trust that they are purchasing products that haven't been opened or tampered with by using a wax seal.

Which use cases does your Idea apply to?

The inspiration for the sachet can was the Rajata use case. While the main aim of this project is to make the sachets recyclable, if they end up in drains, rivers or other bodies of water, the paper can break down without causing the same amount of environmental damage that plastic does.

In what geographical context or area does your Idea plan to operate / solve?

In Nigeria with a product called Pure Water which is water in a sealed plastic pack, that's extremely low cost and portable. their packages often get left on streets after the water is drank. This idea retains the portability and reduces waste impact

How do you envision scaling up your Idea?

The idea would be introduced through local pure water and other food manufacturers, with some government support. Obstacles would be building trust that the contents of the product is what buyers expect and they hasn't been replaced or tampered with. To over come this obstacle we would seal the cans in a visible way that isn't easy to replicate, work with brands to maintain brand images on packages, and roll out an ad campaign to make clear the benefits of the sachet cans over plastic sachets

At what stage of development is your Idea?

  • Research & Early Testing: You are exploring an idea, gathering inspiration and information needed to test it with real users.

Please describe how becoming a Top Idea and working with the Think Beyond Plastics Accelerator Program will help to accelerate your solution.

The Think Beyond Plastics Accelerator would help resources and funds to go from product development into small group testing, and help expand the scale of distribution, both in the testing phase and phases that follow. They key steps in my plan to implement are as follows; Protoype (currently being worked on) Real world testing Finalization Commercial partner out reach (to local goods companies) Distribution Governmental out reach to help implement systems for distribution and recycling

Please describe from where your Idea emerged

The idea emerged from the wasteful nature of products like pure water and milk sachets. In Abuja, the Nigerian capital, it's not uncommon to walk a few paces without seeing a piece of plastic packaging laying on the side of the road or peaking out from beneath a mound of dirt or grass. I saw this as an opportunity for improvement, then I began research into physical and systematic ways to reduce the problem.

Tell us about your work experience

I'm an industrial designer with past work and projects in emergency relief, branding, and consumer products. I studied and worked in NYC before moving home to Nigeria to work as a designer.

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Photo of Lauren Ito
Team

Hi Teddy!

As Refinement Phase quickly comes to a close in LESS THAN 7 HOURS, I want to remind you that the following must be submitted by tonight, August 31st at 11:30 p.m. Pacific Time.

1. Submit the Refinement Questions Form online that was sent again via email yesterday evening--we have not yet received this from you. These questions are mandatory for Top Ideas consideration, so this should be your first priority in the final stretch.

2. A secondary priority, which is optional, is to update your Refinement Phase post. I see you've already updated your concept on the platform. But please share any additional information, photos, and documentation of your progress throughout this Phase!

If you have any questions, please email circulardesignchallenge@ideo.com.

Looking forward to reviewing and celebrating the amazing work you've achieved this Refinement Phase!

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