A single person over a life time uses around 800 shampoo bottles. The current consumption of personal care products, such as shampoos and shower gels, is based on disposability and this makes the sector incredibly wasteful and resource intensive.
The inefficiencies start at the beginning of the lifecycle, at the manufacturing stage. Currently industrial plastic packaging for personal care products is made with two different components: the body and the cap.
The cap is produced in one manufacturing plant and the body in a different one. They are then shipped to an assembly plant. By taking the cap production and assembly processes out of the equation, we can make the whole manufacture more efficient.
What if only one type of plastics was used for the entire bottle?
By combining the cap and body of the bottle into one element, the proposed design rethinks the entire lifecycle starting from the initial stages. Nepenthes is a packaging system for shampoos and shower gels which optimise the manufacturing process and makes the recycling easier.
The proposal uses design to rethink disposability and therefore it represents a subtle and beautiful disruption of our habits.
The design was awarded the Concepts We Wish Were Real Award:
And it was featured:
Disruptive Innovation Festival (DIF): https://youtu.be/nTCaCa_FtTM
Plasticity Forum 2016 London: https://youtu.be/S7n7jIYQxGo