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The New Straw

The New Straw is not new, it’s from paper or plant.

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Case 3, straw, cups, lids.

Advantages to common plastic straws:

  • Can be made
    • before the actual usage or in bulks from the industry.
    • by hand or machine.
    • from paper or plant based biorenewables or from big leaves like corn, banana or similar.
  • It's economically viable.

Why paper?

Global studies suggest that (1) the paper industry is emerging, (2) the paper industry needs new challenges.

May 2017

I have working connections in the paper industry and a company (Mondi) adivsed me a few days ago about an upcoming trend.

July 2017

Why plant?

We can put plant leaves into one more application, as the value chain is not fully capitalised.

I’ve tried to co-op with gals, guys here, w/o success. I talk to people whereever I go, but it’s only me right now.

Idea Title


Company / Organization Name




Where are you / your team located?


How does this Idea redesign unrecyclable small format plastic items that often end up as waste?


Which use cases does your Idea apply to?

Case 3. (Anne, Lucas and Nigel would use it I believe.)

In what geographical context or area does your Idea plan to operate / solve?

The variations could be used globally.

How do you envision scaling up your Idea?

Influencers, celebrities, educational apps, government support, TED, airport and central location ads.

At what stage of development is your Idea?

  • Research & Early Testing: You are exploring an idea, gathering inspiration and information needed to test it with real users.
  • Prototyping: You have conducted some small tests or experiments with prospective users and will continue developing idea through these tests.

Please describe how becoming a Top Idea and working with the Think Beyond Plastics Accelerator Program will help to accelerate your solution.

In case any of my ideas encourages or inspires someone, then it’s a win-win-win. Win for the society, win for the individual, win for everyone. I have experience in engineering, management, design thinking and I’m able to prototype and validate the ideas with no or minimal support from the Think Beyond Plastics Accelerator Program.

Please describe from where your Idea emerged

I’ve browsed over the ideas and I’ve facilitated design thinking iterations, alone.

Tell us about your work experience

Engineer, project manager, interested in social innovations. This is a topic, which I have a huge interest for but no experience in it.

Please describe your legal and organizational structure

I can streamline the idea to an NGO or profit organizations.


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