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Wellcro - Wellness through velcro!

A velcro clothing line specifically designed to serve the needs of dementia patients and caregivers by facilitating dressing and grooming.

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Who is your idea designed for and how does it better support family caregivers as they care for a loved one with dementia?

This idea is designed specifically for dementia patients by incorporating pads, convertible wear and comfort. It benefits caregivers by facilitating the process of changing patients by using Velcro in every item.

Through the research process, we learned about different routines caregivers have to go through each day with patients that can often become tedious and never-ending. An element that seemed to be common in several of these routines were clothes. When patients lose urinary continence, have to shower, leave the house, go to sleep, or simply feel the need to change, dressing them becomes a challenge.

Clothing is not designed to serve the needs dementia patients face. I am proposing a clothing line that helps caregivers by facilitating the process of changing patients, while also allowing the care receiver to feel dignified and comfortable. All items of clothes will have Velcro incorporated, to ease the process of putting clothes on and off. Although comfort will be key, pieces will be designed to be as aesthetically pleasing as possible. T- Shirts for example will look and feel ordinary but will be attached on the back by small undetectable pieces of Velcro.

Clothes will also include incorporated pads, to reduce the need of adult diapers and convertible pieces to serve different activities – for example showering can be done in shorts to help patients feel at ease and dignified.

We think this clothing line will ease the role of caregivers by facilitating several of the routines they go through each day. It will also improve their relationship with the care receiver by allowing them to feel dignified -- changing clothes, under garments and showering is one the most stress inducing activities for patients.

 Wellcro is wellness … wellness through Velcro!

What early, lightweight experiment might you try out in your own community to find out if the idea will meet your expectations?

We will buy basic plain tshirts and adjust them by attaching them with pieces of velcro. We will then distirbute these t-shirts to different care givers and ask them to test them out with their patients. They will then share their feedback with us so that we can pivot our product as needed.

What skills, input, or guidance from the OpenIDEO community would be most helpful in building out or refining your idea?

We would benefit greatly from help in our light-weight experiments. Your experience in observation and insight collection can help us pivot our idea and structure it to the needs of our market. Any assistance through out the process is valuable !

How long has your idea existed?

  • 0-3 months

This idea emerged from

  • A group brainstorm

Tell us about your work experience:

I have worked in innovation and entrepreneurship for several years and teach on social entrepreneurship at a university level. I have collaborated in several projects where we used the design toolkit to structure our ideas. I have also mentored entrepreneurs through different incubator programs!


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