Create an elite circle of business organizations that embody and promote sustainable global values, which would them provide them with a certain 'brand' or 'IDENTITY'; a marketing edge amongst many other international companies.
What are the GAME-CHANGERS?
An elite circle of for-profit organizations who create globally-marked values meant to have environmental, social, and economical impact. The following are the characteristics of this circle:
1. Exclusivity - this global partnership is exclusive to recognized business institutions that embody innovation while creating social and environment awareness in an international scope. The selection of its members go through a series of processes with a distinguished panel to ensure its members fit the given criteria.
2. Identity - companies officially ordained as members of this elite circle carry a certain 'brand/identity'. A badge of being a GLOBAL SUPERHERO. Much like having an ISO patent, only this one is due to the organization's social and environmental relevance.
3. Recognition - yearly, the circle picks among its members its 'Superhero of the Year' awardee. This is the company which has created the greatest social and environmental impact globally. Monetary reinforcement is up for grabs as added support to the business' funding.