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Social Enterprise App

An app which could help drive customers to more ethical businesses & motivate more companies to join the ranks.

Photo of Meena Kadri
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Social Impact is a GPS-enabled social enterprise finder. It currently has an iPhone + iPad app which are tipped to become the Yelp for ethical shoppers. It currently includes enterprises from the US, Canada, UK, Ireland, Holland, Australia, Hong Kong and Vietnam.

From their iTunes store listing: "What's a social enterprise?
It's a business whose primary purpose is to serve the common good. That purpose might include training and employing homeless or low-income individuals or by paying a "fair trade" price to artisans from the developing world."'

'Common good' – seems to be aligned to our challenge topic of 'world benefit', right?

Read more on Fast Company: The GPS Social Enterprise Finder to Find the Best Business Near You 

How do/might other consumer platforms integrate metrics around business + world benefit? How might businesses which innovate for world benefit register their goals and achievements? How might these be validated and measured?


Keep in mind that for this Business Impact Challenge "we're talking about any organisation that makes a profit – this could be a global, mainstream corporation, a local enterprise or something in between. In essence, if it has the potential to be an economic driver for social or environmental impact, we're interested in it. Conversely, our conversation is not meant to center on nonprofits, corporate foundations, private foundations or other entities that do not earn a profit" – from our Challenge Guiding Principles. (That's not to say that we may not draw insight from non-profit and other kinds of organisations during our Inspiration phase) I'm excited to see folks explore the intersection of profit + world benefit during this challenge and the notion of doing well while doing good.


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Photo of Pedro Luís

Do you know how they mesure and evaluate a business?

Photo of Meena Kadri

No Pedro, I'm not sure. However you have the opportunity in our Concepting phase to make your own suggestions on how this might play out in any initiatives you're thinking of proposing: http://bit.ly/bizimpact-ideas

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