Understanding Social Movements
What social movements have catalysed communities, individuals or organizations for action and what can we learn from them?
An important element of this challenge is inspiring companies to join a movement toward businesses that act as agents of world benefit. What can we learn from other movements to help us understand how to get these companies to join in?
Let’s think about election campaigns, popular culture and trend shaping or other collective campaigns that have brought people together for a common purpose. What inspires people, groups or organizations to get involved and take action around something important, fun or new?