What do you get when you cross The Apprentice with Dragon's Den and Survivor? An opportunity for companies to compete for world benefit. Top teams from F500 companies compete for best idea, then take it to the field to see who can make a real impact
Companies love to be in the spotlight, when it's good lighting. So why not use their competitiveness, expertise and motivated employees for world benefit? Introducing the next wave in reality TV, where companies compete for best idea, then implement those ideas to measure most improved World Benefit Score: ''Role-models World Benefit edition''. This reality show will enable employee to be 100% funded and supported to try the things that they only dreamed of doing for world benefit. Building a 100% green hospital, creating a new source of sustainable energy, finding a way to turn polluted water into clean drinking water, any thing is possible. After the auditions, the TV viewers will be able follow these companies fly across the world and compete for the best positive outcome from their ideas.
Step 1: Intracompany auditions: teams of employees within a company brainstorm on ideas that can help world benefit and that is representative of their companies' values and services. The top 3 teams, voted by employees will submit their idea to the live TV auditions
Step 2: Live TV auditions: The top 3 teams per company will present to a panel of experts that comment on each idea. They provide a score to each team (worth 50% of total points) and the TV audience can also vote for 50% of their total score by visiting the Role-Models World Benefit edition website. Viewers can also comment and provide suggestions to better improve each idea
Step 3: The top team per company (based on judges and viewers votes) get to put their idea in action. For example, if ''Team Medtronic'' has an idea to improve health in children with heart issues in Kenya, they will fly to Kenya and try their idea out. On site, they would live with those they want to help, learn more about them and enhance their idea based on field collected insights. Each week, the TV viewers would learn more about these companies and their products-people-services, but also will see why it's important to help out others in need as they see these employees try to survive in a world that is different than theirs.
Step 4: The winning team: After 4 weeks of learning, applying changes and finally implementing their ideas, each team is measured on how much they have improved world benefit. The winning team would be announced on the TV finally in front of millions of viewers and would be viewed as the company who can truly think of great ideas that serve a true purpose for mankind. Talk about a way to increase your company reputation...
Each season can feature new companies as the interest to become recognized as world leaders grow...