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Cultivating Community Trust Through Immunization Education

A visual system centered on cultivating trust between caregivers & patients, and educating the community on the positive impact of vaccines.

Photo of Terrene Huang
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Describe what you intend to do and how you'll do it in one sentence (required 250 Characters)

Build a community education program focused on empowering local leaders to share information, creating a sense of trust between caregivers and patients by distributing visual-heavy resources on the positive impacts of immunization.

Explain the idea (less than 2,000 characters)

Our idea proposes the delivery & application of immunizations integrated into the existing routines of women in the Dem. Republic of the Congo. Our research found that issues of conflict, transportation, and lack of knowledge about the purpose of immunizations prevented vaccination (even when access to vaccines exist). Our system has three main components: 1. Integration 2. Education + Community Acceptance 3. Record-keeping These aspects of our solution take place in existing community areas such as churches, rivers, & shelters given by humanitarian orgs. These areas are seen as places of wider congregation, especially for refugees fleeing from other countries (i.e. Central African Republic). Our integration branch is the foundation for our ideas. This system will utilize existing infrastructure provided by humanitarian orgs., as well as other areas in the community to distribute information & educate community members about healthcare resources. The education & community acceptance branch of our approach utilizes a visual-heavy guide given to community leaders, to communicate with mothers the choice to vaccinate their children and the impact of doing so. Our approach will also include a re-design of the CDC’s diagrams on how to administer vaccines, so community members understand why/how they’re getting vaccinated (these could be used as a training resource for people who may be illiterate and would need a visual representation of the process). With this approach, we hope to build trust through the assembly of local women, and dispel fears/hesitations on immunization. Within record-keeping, Doctors without Borders has recognized that lack of immunization records is a reason that people don’t receive proper vaccinations (i.e. wrong stages of DTP vaccine). We propose a method of using bracelets or central record-keeping databases that would stay with children, or in key community centers, until they have received all levels of vaccination.

Which part(s) of the world does this idea target?

  • Middle Africa

Geographic Focus (less than 250 Characters)

Democratic Republic of Congo, as well as other areas dealing with similar constraints

Who are your end users and how well do you know them? (750 characters)

The end users are caregivers & community leaders. We want to build a feeling of trust in the community, and empower mothers to get their kids vaccinated--while making them aware of their choice in the situation. We have talked to doctors who work in Africa, and read stories from people living in the Central African Republic, and Democratic Republic of Congo to get an idea of their culture. Realizing there are low literacy rates, our solution focuses on visuals & oral communication on how vaccines can help protect their children. Caregivers can also more accurately track vaccines to determine what immunizations to provide to children.

How is the idea unique? (750 Characters)

Many solutions focus on new technologies, but our solution uses existing systems as a form of integration to increase education. Our immunization education is done through oral and visual communication, rather than text, considering low literacy rates. There have been increases in vaccination access, but distrust between community members and authority figures remains a treatment obstacle. Educating people about the benefits of immunization is important to increase people’s motivation to get vaccinated. Having a bracelet (when conflicts create unstable living situations), or community immunization databases, would enable caregivers to accurately track and ensure children get the proper vaccinations.

Idea Proposal Stage (Select 1)

  • Blueprint: We are exploring the idea and gathering the inspiration and information we need to test it with real users.

How many months are required for the project idea? (140 characters)

Six months to implement the education resources, and a year to evaluate the impact and implement improvements.

Organization Name (less than 140 characters)

University of Washington, Department of Design

Type of Submitter

  • We are not yet a registered organization but looking for collaborative partners

Organizational Characteristics

  • Female-led organization
  • Youth-led organization

Organization Location (less than 140 Characters)

Seattle, Washington, USA

What is the current scale of your organization’s work?

  • Community (working within one or a few local communities within a region)

Website URL

Tell us more about your organization/company (1-2 sentences)

We are a social innovation group within the Design School of the University of Washington.

Who will work alongside your organization in the project idea? (750 characters)

We are open to partnering with humanitarian organizations (i.e. Doctors without Borders) to implement this system. They, and other humanitarian organizations, have laid a good foundation for providing healthcare to these communities. Our idea is not technology focused (i.e. vaccine refrigeration methods), so we would need to partner with other programs to complete the system. Our approach focuses more on the education and improvement of existing methods currently employed by these organizations. We also hope to learn more about the communities in Africa to understand if our storytelling and visuals align with their cultural values.

How many people are on your team?


Tell us more about you and your team

Aria Cha, Interaction Designer Student Ariana Garland, Interaction Designer Student Terrene Huang, Industrial Designer Student Jay Ma, Industrial Designer Student Sarah Strickler, Interaction Designer Student Sarah Sivjee, Visual Communications Designer Student Cecilia Zhao, Interaction Designer Student

1 comment

Join the conversation:

Photo of Isaac Jumba

Great reading through your idea Terrene Huang .

I really liked the idea of using visuals. What are the ways you are thinking about measuring its effectiveness in creating awareness or driving uptake?