OpenIDEO is an open innovation platform. Join our global community to solve big challenges for social good. Sign Up / Login or Learn more

Upcycling design for a planet without wastes (Tires-based furniture)

We help creating ecological design solutions using existing "Solid wastes" and fabricate them in massproduction innovative products.

Photo of Ibrahim Abougendy
36 38

Written by

Explain your project idea (2,000 characters)

The project is to upcycle 1- 30,000 tires 2-50,000 Aluminum mechanical solid wastes 3- Solid wastes, about 300 Tons of waste wood 4- to transform them into the illustrated functional furniture. 5-Promoting and selling furniture pieces worldwide through furniture design and interior exhibitions. 6- Training and Employing additional 30 full-time artists , 100 part-time workers for the upcoming year.

Who are the beneficiaries? (1,000 characters)

our beneficiaries are : - Trash collectors , where we take from them solid wastes with higher prices than usual - Local crafts men, where they get to utilize their dying crafts into a new / meaningful business - The city, by decreasing the burnt solid wastes by creating an ecosystem where solid wastes are more of a financial value rather than being built. - our clients, by accomodating there needs and providing a value for money | easily sustained product with a competitive price

How is your idea unique? (1,000 characters)

Our idea is to design totally green furniture that is composed of solid wastes ( tires, washing machine upcycled parts, upcycled wood, re-purposed jackets leather ) in order to build products that are revolutionary to use. What makes what we do unique is that we design products with their mass production plan and machinery in a green manner that causes ZERO emissions. For Example : Our team designed and fabricated a special machine in order to achieve the designs you can see on our application. it cuts tires with ZERO fumes in 3 seconds !!! (We used to spend more than 2 hours cutting tires with ordinary machinery while doing our first prototypes )

Idea Proposal Stage (choose one)

  • Full Scale Roll Out: I have already tested and scaled this idea significantly with the intended user base.

Tell us more about your organization/company (1 sentence and website URL)

Expertise in sector

  • 3-5 years

Organization Filing Status

  • Yes, we are a registered company.

In 3-4 sentences, tell us the inspiration or story that encouraged you to start this project.

After I finished my Architectural design degree, I gave up doing design. I was passionate about creating cultural hubs and art centers. I intended to initiate one in my home city. At that time we were short in budget, I had to do the job of creating the whole interior from the community thrown aways. Months later we had to close the space, I went and lived in a neighborhood in Portsaid known for trading wastes in order to create my first collection. My starting point was February 2016

Please explain how your selected topic areas are influenced, in the local context of your project (1,000 characters).

In the current Economic disaster happening in Egypt, most of the local craftsmen end up finding their workshops closed. with an Employment rate above 40% of 50 Million youthful minds under 25 years. Let's talk more about numbers in order to understand how do or design based company empower the local community. In order to fabricate 10 pieces we employ : - 2 product designers - waste collectors and sorters - machine breaking down workshops - 1-2 photographer - Marketing and PR Specialists -Socia media /web developer -sales specialists - 2-3 mobikya artists to put everything together By selling one product we empower all these families of our full time workers, designers along with external workshops that work in waste collection and sorting. Uniting all this manpower in order to create a meaningful functional product of a price that ranges from 200 -700 USD and that causes ZERO emissions saving the planet from all of this leukemia causing black smoke

Who will work alongside your organization in the project idea? (1,000 characters)

Mobikya already co-operated before with : USAID, US embassy , CRS (Catholic releif fund ) and we are also currently working side by side with Egyptian Ministry of Environment. Once, we proceed with the more final steps about executing this specific project with its 30,000 tires target . we are going to connect all our connections and institutions to work on executing this huge milestone. We are also welcoming "Reselling partners : from everywhere world wide where we partner up with local entrepreneur that invest buying 60 pieces and introducing them to their local market. We also partner up with showrooms in different countries.

Please share some of the top strengths identified in the community which your project will serve (500 characters)

Our design studio is located in the heart of Old Cairo, between the authenticity of Cairo's opld heritage and around under-privilidged neighborhoods that survives on used items selling, selling old machines, wood. We are located in the Pottery village where local designers are located. So our mission is to bond those local designers, and craftsmen and connect them to waste sources, empower them through revolving around a supply chain to fabricate these pieces.

Geographic Focus

Our geographic focus is : Fabrication : Egypt , Cairo Shipping : World wide

How many months are required for the project idea? (500 characters)

We have already been operating for 2.5 years with more than 1000 Pieces fabricated and sold only in 2017. In order to Upcycle the taget of this project we will operate it in 10-13 Months in Fabrication , Marketing, and selling. ( we mean the target of upcycling 30k tires , 40k aluminum mechanical wastes, 300 T of wood is doable in 10-13 months )

Did you submit this idea to our 2017 BridgeBuilder Challenge? (Y/N)

  • No

If Yes, how has project idea changed, grown, or evolved since last year? (2,000 characters)

This whole project is built from 500 re-used oil barrels. About 96 Million barrels are being fabricated every day to be used in transporting petroleum products. after barrels finish their task, they get dumped forming a solid waste with un-proposed solution. We built the whole Maker Faire Cairo 2018 version out of those discarded treasure. Follow the album to see who #500Barrels didn't fail to be a set up for one of the biggest events in the MENA region for TECH with audience number exceeding +10,000 attendees this year.

Attachments (1)

36 comments

Join the conversation:

Comment
Spam
Photo of Luz Gallo
Team

Hi Ibrahim Abougendy ,
I love your idea because I think it has the potential to scale up to a complete up-cycle center where people can explore with a wide range of materials and applications.
Have you though about scaling it up to other countries? Also, there are upcycle initiatives such the one in Lebanon called the PID levant.

Spam
Photo of Ibrahim Abougendy
Team

Thank you Luz for your fruitful participation,

An upcycling hub is an interesting scaling model ;yet, our work is slightly different.
We develop mass-producable solutions and then set the supply chain required to fabricate our designs. Our production capability is 200-300 pieces per month regarding tires-based furniture.

Thus,
1- we can cut down the solid wastes which are the components of our furniture.
2- Set up a complete ecosystem starting collecting raw materials, sorting, designing , fabricating, research then selling.


We believe that this scale up model is more environmentally effective.

Best,

Spam
Photo of Eman Hassan
Team

I really admire our work, and I see that
will Limits the fires caused by the tires such as in Australia and west of Odessa last year, and I really like turning tires into furniture that anyone can buy at home because it combines creativity and Preserving the environment.

Check this link I think will help you.
http://www.momtastic.com/webecoist/2013/05/28/burn-rubber-the-worlds-9-worst-tire-fires/

Good luck :)

Spam
Photo of Ibrahim Abougendy
Team

Thank you Eman,

Our Marketing process wouldn't be the same without a marvelous Marketing and PR manager.

Spam
Photo of Brian Bauer of Algramo
Team

One more comment, just an idea related to upcycling end of life tires. I was recently in Lima Peru and a lot of artisans in Lima made really amazing 'old tire' flip flops and sandals. They are really well made, comfortable, will likely last many years and they only cost $3. Cheers, Brian

Spam
Photo of Ibrahim Abougendy
Team

Hello Brian,

Our products price is between 300-700 USD, so you are infront of a high value transition of wastes into functionals. We've sold 1000 pieces in 2017 are we are continuing to empower our 30 full timers with their families.

Thank you for yout comment.I will look onto EMF and let you know my feedback.

Good luck with your project.

Best,

Spam
Photo of Brian Bauer
Team

Great to hear that you are upcycling waste and turning it into higher value products! Sounds amazing. I will have a closer look at your products...best of luck with the challenge! Brian

Spam
Photo of Lamies
Team

Very promising idea

Spam
Photo of Ibrahim Abougendy
Team

Thank you Lamis for your encouragement , We hope to empower Egyptian youth to re-believe in their capabilities.

We can improve the world all together !

Spam
Photo of Ibrahim Abougendy
Team

Yes please Brian Bauer of Algramo  have a closer look on our Facebook page : www.facebook.com/mobikyastudio/ and kindly leave me your email where we can address how we can do something together.

Best,
TD

Spam
Photo of Tega Sowho
Team

NICE I AM VERY INTERESTED IN THIS

Spam
Photo of Ibrahim Abougendy
Team

Thank you Tega Sowho  for your kind words, let us discuss how we can cooperate on spreading our green products everywhere :)

Spam
Photo of Hager Elaskary
Team

Implementing science and theories into our day to day life is what I admire the most about this project.

Spam
Photo of Ibrahim Abougendy
Team

Thank you hager for seeing the science of reviving solid wastes into functionals.

May we always produce hopeful and responsible products that helps the future of our planet to be much safer than now.

Best,

Spam
Photo of Zaila null
Team

Hello Ibrahim!
Amazing work. What you have done with waste is nothing short of incredible engineering. Congrats. Keep the great work and beautify Egypt, one of the oldest civilizations on earth.

Spam
Photo of Ibrahim Abougendy
Team

Thank you Zaila,

We aspire to beautify the whole world by shipping our products everywhere.

Thanks,

Spam
Photo of Omar Elsafty
Team

I've been always admiring Ibrahim's design skills and vision, and Mobikya's products show how upcycling can be took to a whole another level through designing and fabricating high quality master pieces. That makes a perfect scenario especially when recycling is playing a great role in saving our planet and lives!

Spam
Photo of Ibrahim Abougendy
Team

Thank you Omar for your words about our design aspect. We really focus on creating the best experience anyone can get on furniture. So that , it is not only green but has a better using experience.

For maybe this shifts how people perceive the capabilities on such products and work on utilizing them right.

Thank you for opening that topic.

Spam
Photo of Eman Hassan
Team

Thank you Omar :)

Spam
Photo of Eslam El Deknawy
Team

Awesome keep saving the world from tires burning danger

Spam
Photo of Ibrahim Abougendy
Team

Thank you Eslam, the talented DIY and electronics inventor <3

Spam
Photo of Eman Hassan
Team

Thank you Eslam :)

Spam
Photo of Mohammed El Sharnouby
Team

Very impressive

Spam
Photo of Ibrahim Abougendy
Team

Thank you Mohammed for your encouragment.

Spam
Photo of Eman Hassan
Team

Thank you Mohammed for your support :)

Spam
Photo of Maged
Team

Very promising, well done!

Spam
Photo of Ibrahim Abougendy
Team

Thank you Maged for your support :)

Spam
Photo of Eman Hassan
Team

Thank you Maged :)

Spam
Photo of Yasser Negm
Team

I like the idea behind Mobikia so much, to have a piece of art furniture and eco-friendly at the same time is an awesome idea that deserves more support and appreciation. keep the good job up, Guys :)

Spam
Photo of Eman Hassan
Team

Thank you Dear for you support Yasser Negm really appreciate :)

Spam
Photo of abubakar Mbarak
Team

Nice job trash designer,
i love what you are doing with tyres making furniture,
take a look at this https://www.designrulz.com/product-design/2012/12/20-ideas-of-how-to-reuse-and-recycle-old-tires/attachment/recycle-tire-designrulz-19/
it might help you expand on your product depth and help reach maximum impact in society.

Spam
Photo of Ibrahim Abougendy
Team

Hey Abubakr,

Thank you for sharing the link, there is only one thing we do SPECIAL . we design for mass production.

All of these designs, recycling ideas are manually made which means you can upcycle limited number of tires in a month. Our upcycling capacity is 500 tires per month.

you will never solve the social problem unless you massproduce a different, functional item.

Best,

Spam
Photo of Brian Bauer of Algramo
Team

Really interesting and creative work that you are doing! I just wanted to give you a tip that might be of interest to you...have you heard of the Ellen MacArthur Foundation? EMF is dedicated to promoting circular economy thinking into the global economy....if you have not already looked into EMF, I encourage you to look them up, I am sure you will find them really insightful and perhaps they will give you some good ideas. Lastly, if you come up with a really good idea, EMF might be interested in promoting your idea. Keep up the amazing work! Best, Brian

Spam
Photo of Asel Zoe
Team

Dear Ibrahim,

Love the idea of uniting wast tires, though how does it smell - could you please add more information about the hygienic issue.

Good luck))

Spam
Photo of Ibrahim Abougendy
Team

Dear Asel,

We invented a machine which cuts tires to fit our designs in 3-5 seconds with ZERO emissions. That's the point, we actually provide a solution without any deadly tires vapor.

Will attach a video for the cutting process in the application.

If there are more inquiries don't hesitate to comment here on contact me on : me@trashdesigner.com

Spam
Photo of Ibrahim Abougendy
Team

Dear Asel Zoe ,

you reminded us although it is a confidential machine to show you how we do cut tires to fit our design with zero emissions being produced.

Kindly re-check the project, we've edited and added information that addresses your inquiry.

Best,
Trash designer