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Kshoes partners with skilled artisans from Kibera slum to utilize spectrum of recycled materials such as old jeans, used vehicle tires 5v8

Photo of Joshwa
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Explain your project idea (2,000 characters)

Kshoes vision is to build a global handmade footwear brand crafted with African prints Our mission is to partner with skilled artisans from informal settlements in Kenya to create quality, fashionable and customized shoes for social impact. Kshoes is producing fashionable handmade shoes crafted from spectrum of recycled materials such as used vehicle tires, pieces of African Kitenge from tailors, leather waste from carpenters; we work with skilled artisans and creative artists from Kibera slum to produce shoes then sell them locally and also into the US stores. Revenues generated are then reinvested in incubating creative entrepreneurs from the slum areas on leaderships, pitching skills, business management skills and business plan development enabling them to launch off quality products and get access to marketing opportunities.

Who are the beneficiaries? (1,000 characters)

We are leveraging on partnership with skilled artisans from the informal settlements to produce quality shoes sold both in Kenya and into the US and European countries, they have sustainable job bundled with access to health care insurance, and basic loans for their personal developements and educating their kids. We are are using 50% of the generated revenue to create an investment fund whose overal aim is to incubate creative entreprenuers on leadership and business management enabling them to grow their ventures for significant social impact bundle with a yearlong 1:1 mentorship and connection to investors

How is your idea unique? (1,000 characters)

Kshoes are providing our customizers a customization experience, they are able to build their own shoes with their tastes and preferences then we produce it for them as opposed to walking in a store and purchasing already designed shoes. Kshoes partners with local talents utilizing locally available materials to produce quality and fashionable shoes this has ripple effect on the environment and employment creation. We are investing revenues in creating an investment fund that incubates creative entrepreneurs from the slum areas on leaderships, social entrepreneurship and digital literacy enabling them to launch off social ventures creating huge social impact in their respective communities.

Idea Proposal Stage (choose one)

  • Full Scale Roll Out: I have already tested and scaled this idea significantly with the intended user base.

Tell us more about your organization/company (1 sentence and website URL)

Kshoes is a social entreprise leveraging in partnership with skilled artisans from the informal settlements to produce fashionable and quality shoe for creating impact in Kibera slum and its environs. We are incooperated in Kenya and operating in Nairobi , Kibera slum.

Expertise in sector

  • 5-7 years

Organization Filing Status

  • Yes, we are a registered social enterprise.

In 3-4 sentences, tell us the inspiration or story that encouraged you to start this project.

Joshwa and Rhoda founded Kibera Community Empowerment Organization a community based organization that partners with youths to collect, sort and sell waste materials and also make assorted recycled products, shoes idea was conceived out of our creative classes, we tested it and the response from the community was very positive, this created a huge demand already, that is what inspired us to structure it as fully functional business.

Please explain how your selected topic areas are influenced, in the local context of your project (1,000 characters).

We promote recycling by producing shoes made from recycled tires, kitenge cloth, used jeans and leather boards. By producing saleable recycled shoes, it allows us to: -Reduce environmental risks -Create employment opportunities -Drive capacity building programs through incubating creative entreprenuers from the informal settlements

Who will work alongside your organization in the project idea? (1,000 characters)

We are already have partners in Denver, Joburb and London, they are outlets that selling our shoes in their respective countries. We also work brand ambassadors of them are fashion designers and environemental activitists taking lead role in marketing our brand. We formalized partnership with Bata , they have allowed us to use their designs and tap into their network for sourcing some of our production materials.

Please share some of the top strengths identified in the community which your project will serve (500 characters)

Our project operates in a community full of skilled artisans and passionate creatiev artists with an aim of using our business to drive social change in the community. The cofounders were both born and bred in Kibera slum, very passionate about creating significant social impact. Our business is bottom up model therefore it has community ownership and they feel sence of belonging hence working hard to use it to create significant social impact in the community.

Geographic Focus

Africa, US and European markets

How many months are required for the project idea? (500 characters)

We can break even in less than 12 months if we have additional investment into our business.

Did you submit this idea to our 2017 BridgeBuilder Challenge? (Y/N)

  • No

Attachments (1)


Join the conversation:

Photo of Angi Yoder Maina

Hi @Joshwa 

I love the final products. How many youth would be employed if you were producing 1000 shoes a month? Is this a project you want to keep only in Kibera or could you see expanding to other parts of Kenya? Have you seen the new Google Impact Kenya Challenge?

All the best, Angi.

Photo of Joshwa

Hi Angi,

Thank you so much for reaching out, we're actually working towards franchising this model in other parts of Kenya, especially in Nyeri and Kisumu, we're currectly raising additional investment to enable us scale it to other parts of Kenya. Yeah we already applied for the Goggle Impact Kenya Chellenge crossing our fingers for the best.

Photo of Angi Yoder Maina

We work with youth on a social healing program at the coast, Majango and we hope expanding to Kisumu and Western soon called called Kumekucha: It's a new dawn. In my 20 years in peacebuilding and development work I have found that when individuals and communities are healed and not living in the past, economic development picks up in un expected ways. If you would like to explore a partnership, let me know.


Photo of Joshwa

Hi Angi,

Thank you so much and glad to know the work you do , its incredible and would love to know more, I would love to explore more on how we can collaborate, reach out to me on

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