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Jai Jagat 2020 "on the move for justice and peace"

A global march of non violent small farmers from Delhi to Geneva for a fairer World

Photo of Benjamin Joyeux
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Explain your project idea (2,000 characters)

Jai Jagat is a global civil society campaign focused on new models of bottom-up development that ensure greater social and economic inclusion and ecological sustainability. It therefore bridges peace, prosperity and the planet. Jai Jagat 2020 was inspired and launched by Ekta Parishad, an Indian land rights movement rooted in the Gandhian tradition of nonviolent mobilisation and action for change. Ekta Parishad was founded by the eminent human rights activist, Rajagopal PV, in 1991. Based on years of working for empowerment in thousands of villages, Ekta Parishad was able to mobilise 25'000 people in 2007 and 70'000 poor landless people in 11 states in 2012 to peacefully march 350 km in order to press the Indian government for a basic land reform and specific land related demands. The basic work of Eka Parishad involves 3 steps: mobilisation, advocacy and dialogue with the government at local, regional and national levels. Faced with an increasingly violent, inequitable world economy, polarising politics, an accelerated arms race leading to unprecedented streams of war refugees and economic migrants, the idea of jai jagat was born: A few hundred young people will start an 8000 km march from Delhi to Geneva in October 2018. There they will converge with thousands of other nonviolent marchers from many European and African countries, from North and South America for the 8 day Geneva Action Forum, September 25 – October 2, 2020. Geneva is also the seat of many UN agencies charged with implementing the UN Sustainable Development Goals by the year 2030. The dialogue with UN agencies will focus on reducing poverty through a nonviolent economy and good governance, decreasing social exclusion, improving ecological sustainability and halting conflict and violence The jai jagat2020 campaign is rooted in the conviction that unless people at the grassroots are heard by their governments and civil society gets mobilised, the SDGs will not be meaningfully implemented.

Who are the beneficiaries? (1,000 characters)

The beneficiaries of Jai Jagat are the tens of thousands of landless Indian peasants who will take part in the action and walk between Delhi and Geneva, joined by all marginalized people along the march. Most of them are adivasis populations that are extremely marginalized in India and will become actors of change for a few months. When they will return to their village, this extraordinary experience gained during the march and with Ekta Parishad to become non-violent activists will allow them to become actors in their lives. This will allow them to more easily address the economic and social problems facing their community. Each walker will be able to share his experience of the world's issues with his entire family and for each Jai Jagat participant, dozens of family and community members will see positive impacts on their lives.

How is your idea unique? (1,000 characters)

Jai Jagat is unique in that it is aimed at mobilising disadvantaged groups in many countries of the world simultaneously, encouraging them to assemble in solidarity and to march to bring their concerns, issues and demands for economic and social justice to the attention of a broader public and their local governments. It is an inclusive, non-ideological action bound together by the principle of nonviolent mobilisation for change. It is the first time that marches of such magnitude will be organised, culminating in the assembly of around 5000 persons and organisations from around the world meeting in Geneva, the city of peace and international solidarity. Many events taking place simultaneously on September 26 in Geneva and in cities around the world; public forums on issues and demands of Jai Jagat will culminate in a constructive dialogue with UN agencies; accompanied by 8 days of cultural events which will show people's commitment and pressure to implement the SDG 2030 Goals.

Idea Proposal Stage (choose one)

  • Full Scale Roll Out: I have already tested and scaled this idea significantly with the intended user base.

Tell us more about your organization/company (1 sentence and website URL)

We would like to submit this idea/project as a joint proposal by two key organisations involved: 1) Ekta Parishad: is a Gandhian land rights movement founded in 1991 as a network of approx. 11,000 community-based organizations with millions of members currently operating in 11 Indian states. 2) Jai Jagat 2020 Geneva Association: A non-profit association aimed at organising and supporting the Jai Jagat 2020 Global Action Forum in Geneva. (

Expertise in sector

  • 7+ years

Organization Filing Status

  • Yes, we are a registered non-profit.

In 3-4 sentences, tell us the inspiration or story that encouraged you to start this project.

In view of the livelihood situation of marginalised rural populations in India and in other south countries, that are affected by economic globalisation due to pressures of industrialisation, land grabbing, and infrastructural development, and encouraged by the successes of the empowerment work and the nonviolent actions such as mass marches in India, Ekta Parishad took up the initiative to call for a world wide grassroots-based namely Jai Jagat that calls for inclusive development.

Please explain how your selected topic areas are influenced, in the local context of your project (1,000 characters).

The main selected topics for the mobilisation focus on reducing poverty, increasing social inclusion and ecological sustainability while halting conflict and violence. These topics are themes that have evolved from the numerous issues at the grassroots level as the main themes with which to address the 17 SDGs, agreed upon by the United Nations in 2015. They seek to reintroduce people, not profits as the centre of international development. Yet the pressures for globalised industrialisation, extraction of natural resources by external corporations, urbanisation processes with concomitant air, water, and biotic pollution along with poverty are threatening the survival of the planet. These processes, together with an increasing number of war-torn countries generate unprecedented streams of migration, both from rural areas to cities and across national borders to countries, seemingly that promise economic options for people’s survival, but which in reality is leading to greater conflict.

Who will work alongside your organization in the project idea? (1,000 characters)

Apart from the initiating organisations, the existing Ekta Europe network of committed individuals and NGO's will be involved in organising and connecting various marches originating in Spain, Sweden, Germany, France, and other countries. Building a network of municipalities to support the Jai Jagat is also underway, with other cities expected to join Geneva and Paris who have already passed official resolutions. Furthermore, four international women's peace meetings are part of the campaign: India 2016, Philippines 2017; Georgia in September 2018, and a forth meeting expected in Senegal 2019. A total of around 300 women have participated so far, representing around 30 countries. Their concern: building international networks and assuring that the oppression of women in many countries will be prominently addressed in Geneva. An international advisory committee with well-known personalities has been founded. Initial contacts with UN agencies in Geneva have already been established.

Please share some of the top strengths identified in the community which your project will serve (500 characters)

- Being a bottom-up effort that mobilizes affected people to have a voice in policy making and politics. - Mobilising young people that will share the future of this planet. - Using the Indian marches and nonviolent mobilization methods as a way to engage people at the community level. - Taking up widespread community-based nonviolent training for facilitating people’s action. - Responding to the specific issues of people in any given local context such as responding in Europe to refugees.

Geographic Focus

Jai Jagat, while originating in India, is global and will expand to all continents until 2020.

How many months are required for the project idea? (500 characters)

The project is over 2.5 years. The Geneva Action Forum takes place at the end of September and beginning of October 2020. Between October 2019 and 2000 mobilising actions are planned by local activists and organisations in countries around the world, mostly drawing on local resources. Considerable financial support is needed to build up, maintain and support the global communication platform, mobilising and sharing information about all different local actions.

Did you submit this idea to our 2017 BridgeBuilder Challenge? (Y/N)

  • No


Join the conversation:

Photo of bikash gurung

Hi Benjamin Joyeux , thanks for sharing your idea. It seems already a promising moment that has started off.
Based on details mentioned by you " Based on years of working for empowerment in thousands of villages, Ekta Parishad was able to mobilise 25'000 people in 2007 and 70'000 poor landless people in 11 states in 2012 to peacefully march 350 km in order to press the Indian government for a basic land reform and specific land related demands" - I am willing to learn what has been the results so far from the previous moment. What were the needs already covered & needs that still requires support. What has been the challenge you faced so far, Was Government receptive to your message or how they reacted to your movement. Looking forward to learning more. Best wishes and Keep marching.

Photo of Ashley Tillman

Great to have you in the Challenge Benjamin Joyeux and also interested to hear your thoughts on bikash gurung 's questions, especially around the needs you's already uncovered about the people you are serving?

Looking forward to learning more!