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3Ps Movement: Reclaiming our Planet, Prosperity and Peace

SEANET empowers youth to create (self) employment within a more peaceful and conserved environment.

Photo of Macheru Karuku
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Explain your project idea (2,000 characters)

The Peace, Planet and Prosperity (3Ps) project idea visualizes poverty, environmental degradation, need and resource conflicts in Ewaso Ngiro River basin as subsystems of one system. Each (subsystem) has multiple causes. Addressing a single cause leads to an effect on the subsystem, while the subsystem affects the system.
Each subsystem has multiple root causes that also interact. We shall use systems approach to address these complexities. Linking peace, planet and prosperity and addressing the root causes of each concurrently treats the system synergistically.
SEANET has established Camp Mahon Gardens as an incubation center. It includes social businesses of multi-disciplinary best practices that mimic conservation in situ.
The center will help participants to establish organized 3Ps movements. It will then act as a hub of the network to be backstopping them as need arises.
The project idea will use the established facilities at the camp to capacity build participants on environmental conservation, conflict prevention, management and resolution, food value addition and entrepreneurial semi-skills for (self) employment and group development.
Participants are recruited and capacity built in the camp. After the workshop they leave to practically form 3Ps groups or if they are already formed they will adapt the 3Ps philosophy. The participants will learn and adapt the best practices established in the camp. For each vice they will be assisted to make their problem and objective tree analysis trees. They will be shown how to prioritize causes so as to have doable activities in their action plans.
The clubs and groups would then be commissioned. They would network with other parties of the basin. School clubs would be weaned and through their activities continue networking while still performing their mandates after completing school.

Who are the beneficiaries? (1,000 characters)

Our beneficiaries are:
(i) Students in poor day secondary schools
(ii) Groups of school leavers and other jobless youths
(iii) Teachers and officials from the Interior Security Ministry especially chiefs and assistants.
(iv) Religious group leaders.
How will they benefit from your idea?
All will be equipped with packages of value addition, entrepreneurial and innovation semi-skills and group/club organization that are backed by environmental best practices and social justice. Manuals that will be handy for the relevant workshop participants will be produced for them. This will make these benefits sustainable to the participants, to the society and the planet, now and in the future.
The offshoot of all these activities would be diversification of economic activities that will lead to reduced pressure on the resources, leading to environmental regeneration, more peace and still more prosperity.
This could lead to similar programs in other river basins in Kenya and elsewhere.

How is your idea unique? (1,000 characters)

Our idea is unique in the sense that: It already has Camp Mahon as a case study. It also has many aspects of which the participants will see, touch, experience and study. Most approaches are reductionist and isolative when addressing problematic situations while ours uses systems approaches. Nascent 3Ps Movements will emerge from the camp. In future the members of the 3Ps Movement will be holding symposiums at the camp to showcase their achievements and for support.
Our unique advantages include: Backing by a passionate board of management. It has been immersed into doing this for over a decade. It is a recognized name in this endeavor. It has turned the idea from theory to practical and lives it.
Our social business model policy when we are fully functional is: Those able to pay do so according to the prevailing market prices. Those that can only partly pay are subsidized while those that lack come for free. These attributes largely ensure social and financial sustainability.

Idea Proposal Stage (choose one)

  • Early Adoption: I have completed a pilot and analyzed the impact of that pilot on the intended users of the idea. I have begun to expand the pilot for early adoption.

Tell us more about your organization/company (1 sentence and website URL)

SEANET is a Kenyan NGO,, and Camp Mahon Gardens,, is its' program. Our vision is Kenya and Africa without hunger, poverty and conflicts within a well cared for environment. Our mission is to form alliances with like-minded actors to ensure prosperity based on sustainable and peaceful environment.

Expertise in sector

  • 7+ years

Organization Filing Status

  • Yes, we are a registered non-profit.

In 3-4 sentences, tell us the inspiration or story that encouraged you to start this project.

While building classrooms in 5 schools between 2006 to 2009, we learnt that the students never appreciated them. On enquiring, they informed us that the education they received was theoretical and would just lead them to poverty and joblessness. I became empathetic immediately and decided to do something about it, then and forever. I immediately conceived the eGardens and cottage food industries model for schools that has to date evolved into Camp Mahon Gardens social business model.

Please explain how your selected topic areas are influenced, in the local context of your project (1,000 characters).

The project is set in the Ewaso Ngiro River Basin. During drought, water, pasture and food are scarce. The upper basin is occupied by small-scale and horticultural farmers. Water upstream is over-abstracted, riparian land cleared while the Mt. Kenya forest is deforested, leading to intra water resource conflicts. The lower zone is occupied by the pastoralists and the ranchers. During drought, violent intra water and pasture conflicts ensue. Animals trek towards Mt Kenya, upper zone, causing damage to crops and environment on their way causing inter zone conflicts. In both zones, the jobless poach on natural resources, resulting in more deforestation and land degradation. Others are vulnerable to joining criminal gangs including Alshabab hence disrupting peace. These vagaries of environmental degradation, joblessness intertwined with intra and inter upper and lower basin conflicts are at their all-time high. This is the context in which the 3Ps Movement is set.

Who will work alongside your organization in the project idea? (1,000 characters)

Our partners and stakeholders are the school boards of management who are responsible of school policies and management, the Parents Teachers Association that guides the boards on the student needs. The clubs that are the contact points through which the rest of student population is accessed. Others include the Ministry of Education that guides on education policies, Agriculture that promotes food security and the Internal Security Ministry that is responsible of keeping peace and order. Others comprise the Water Resource Management Authority that controls water use, the Water Resource Users Associations that represents the interests of all users of a given water resource, National Environment Management Authority and other relevant government agencies.
This process of engagement will ensure project ownership and support, thereby ensuring the needed synergy and sustainability.

Please share some of the top strengths identified in the community which your project will serve (500 characters)

Youth and their parents are enthusiastic about learning value addition and entrepreneurial skills. Local entrepreneurs are ready to offer insight of their businesses whenever they are approached to allow participants to visit. The community is eager to learn about various plant and wildlife species and their conservation in the gardens of Camp Mahon. Majority of them are keen to resolve, manage and prevent conflicts but they lack the requisite know-how to do so.

Geographic Focus

Target is youth in Ewaso Ngiro River basin, within the counties of Nyeri, Laikipia and Meru, Kenya.

How many months are required for the project idea? (500 characters)

The project idea requires 24 months. First 6 months are for baseline survey, logistics, creating awareness and training manuals, selection of partners and signing MOUs. Second 6 months are for developing training manuals, training of trainers, other groups and clubs at 40 participants per training. The last 12 months are for continuing training, holding field days for the trained and participatory monitoring and evaluation. All groups will have action plans.

Did you submit this idea to our 2017 BridgeBuilder Challenge? (Y/N)

  • No
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Attachments (3)

User Maps of Trees and Bridges.pdf

This document contains the user maps of both problem and objective trees superimposed on each other, how they affect the peace, planet and prosperity and their interdependence as shown by the bridges.

Brussels Declaration ‘Pledge to Peace’ invitation.pdf

Invitation to the Brussels Declaration 'Pledge to Peace' in London 2014.

eGardens Inoro Secondary School Pictorial.pdf

eGardens Project Inoro Secondary School showing food value addition.


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Photo of Macheru Karuku

Dear contributors,
This is to sincerely thank all that have been able to make comments on our project. We appreciate all your views that have now become part of our important data bank. You are still invited to make more comments and I will always, now and in the future attempt to respond. Please pass the same to your friends. Thanks.

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