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Enhancing financial inclusion for no/low income Youth through an open logistics/delivery system- HubbonNG

HubbonNG is building a platform that enables low-income youth earn passive income through offering delivery services for small businesses.

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Explain your project idea (2,000 characters)

HubbonNG is a for-profit logistics management company. We are focused on creating value through offering services for small and medium scale enterprises through social innovation by involving vulnerable and low-income youth into our delivery network. This enables them to earn passive income within a flexible timeframe so that they are not only able to earn money through our scheme but enabling them to use these funds to get education, training and develop their lives. For example, Chibuike is a recent graduate of electrical and electronics engineering from the federal university of technology Owerri. He currently lives in Gishiri Village, a poor community in Abuja, the capital of Nigeria. He lives there so that he would be able to afford rent whilst managing with minor electrical installation jobs which he does for people in his community. In a business development lecture that I gave to a Youth community in Gishiri Village, Chibuike showed interest in being part of the HubbonNG Delivery Partner Network. Chibuike after being vetted, has joined the delivery partner network. If a client books a deliver, Chibuike would use the public transportation system to pick up and deliver the parcel for the client to the doorstep of his/her customer. He returns home after completing the delivery and he gets paid either on a pay-as-you basis or on a structured payment plan based on his choice. Being a part of the HubbonNG delivery partner network would enable him improve his income base, still take on his minor electricity installation jobs and give him hope to eventually go to University to take on his Masters' Programme in his bid to improve chances of getting full employment. HubbonNG is playing a part in enabling Chibuike achieve his dreams. Chibuike is like 40million other youth that are either unemployed or underemployed and have goals to achieve. HubbonNG wants to play a part in empowering Youth to transform Africa positively in any capacity.

Who are the beneficiaries? (1,000 characters)

Our beneficiaries are Youth between the ages of 21-30 who have no/low income and living in poor communities in Abuja, Nigeria. Abuja, Nigeria is our target city although we believe that our model is scalable not only in Africa but across the world and it would provide passive income for Youth especially those that are living on their own and are finding it difficult to make ends meet preferably Youth in University that are finding it difficult to fund their education as HubbonNG provides the flexible time for them to work and learn at the same time. Since our delivery partners/agents usually use existing infrastructure, the costs of deliveries would generally be lower and thus appeal to small and medium enterprises who are our target market in Africa. We are glad to be able to support the growth of the SME sector in Nigeria through a creative model that also empowers and enhances financial inclusion for disadvantaged Youth in Nigeria.

How is your idea unique? (1,000 characters)

Other businesses in the logistics industry in Nigeria operate a closed system where they buy delivery infrastructure and put their delivery staff on a payroll which is in most cases low. The staff are not able to pursue other goals. Their employers are not focused on their growth and development. At HubbonNG we recognize that these models are not scalable and do not have social impact. We understand that in order to improve the lives of a lot of Youth not just in Nigeria but around the world, we need to address their financial exclusion from the system. There are 40 million unemployed/underemployed Youth in Nigeria according to the Nigerian Bureau of Statistics. An open delivery partner network would provide opportunities for as many of these Youth as possible as we continue to grow our clientele base. Currently we have 40 delivery providers across different cities in Nigeria, 23 of which are in Abuja alone serving 140 businesses/organisations that are signed up on our platform

Idea Proposal Stage (choose one)

  • Early Adoption: I have completed a pilot and analyzed the impact of that pilot on the intended users of the idea. I have begun to expand the pilot for early adoption.

Tell us more about your organization/company (1 sentence and website URL)

HubbonNG is a technology based, logistics management platform that enables customers to find and visit, chat or purchase/book deliveries from their favorite stores online. Our website URL is

Expertise in sector

  • 1-2 years

Organization Filing Status

  • Yes, we are a registered company.

In 3-4 sentences, tell us the inspiration or story that encouraged you to start this project.

In 2015, I was doing my dissertation to complete my Civil Engineering Degree at Coventry University. My parents sent my research papers through NIPOST from home in Abuja, Nigeria and in 3 months I hadn't received my parcel, no status updates nothing. It affected the quality of my dissertation and in that moment I knew I wanted to build an efficient courier/delivery business. As we grew our customer base, we leveraged innovation to empower youth and scale our services across cities.

Please explain how your selected topic areas are influenced, in the local context of your project (1,000 characters).

Nigeria and other African countries continue to be plagued by unrest and religious extremism as a result of poverty. This has continued to have a negative effect on economic growth on the continent. According to the National Bureau of Statistics (Quarter4, 2016 Report), there are 40million unemployed/underemployed Youth in Nigeria. In a population, just shy of 200million people. It should that a fifth of our population struggle to survive. This is a strong indicator for unrest. Because of their inability to earn a substantial income, these Youth are excluded from financial systems and can't access facilities that would have been available to them to start businesses or ventures of their own. Our model, enables them to earn money in a flexible manner that would support them to achieve their goals. Students would be able to complete their degrees/diplomas. Unemployed Youth would earn money to cater for their needs as well as develop themselves through professional trainings.

Who will work alongside your organization in the project idea? (1,000 characters)

We are focused on working with religious centres, churches and mosques. These churches and mosques provide a verification/surety system for the Youth that we would be engaging with on our delivery partner network. With a poor address verification and policing system. Using community groups especially churches and mosques in our verification process. These institutions would enable us identify, verify and constantly communicate with these Youth outside the working system. These institutions would also act as a form of a surety to ensure that the Youth that we would be engaging are of good character and morals to ensure that clients' goods don't get stolen. These institutions would also provide infrastructure where we would look to partner with other organisations that offer various trainings in skill acquisition (shoe making, fashion design, electrical fittings, cosmetology) and Entrepreneurship. We look to partner with YALI Network, Abuja to carry out these trainings.

Please share some of the top strengths identified in the community which your project will serve (500 characters)

In our pilot community, Gishiri. there are a number of Youth willing to get training and transform themselves into Young Business Leaders and/or successful career persons supported by a strong Church community. A community with a strong religious institution that is focused on empowering the Youth of their community offers a good pilot community to further strengthen the adoption and mainstreaming of this method of offering delivery services to small businesses.

Geographic Focus

It is targeted in Abuja, Nigeria but the business model is scalable and can expand across the world.

How many months are required for the project idea? (500 characters)

Within 2 years. Our business model be fully implemented in Abuja, Nigeria across major low-income communities and scaled to other states/regions in Nigeria.

Did you submit this idea to our 2017 BridgeBuilder Challenge? (Y/N)

  • No

If Yes, how has project idea changed, grown, or evolved since last year? (2,000 characters)

In 2017, our project was focused on working with other delivery companies and ensuring that the items of our clients are in safe and in case of any challenges we could always sue those companies to court. In 2017, we also expanded our open delivery partner network to individual car owners so that they would be able to earn money whilst carrying parcels on our behalf in a flexible manner to fit their spare time. In 2018, we launched a pilot scheme of this open delivery network that involved young people using the public transportation system with 2 students. They were able to leverage the infrastructure, and spend less money than other means we used for deliveries. We realized with this model, we are not only enabling our customers to get their parcels picked up faster because we could have individuals closer to their location whilst operating an open delivery partner network, we could also empower Youth and indeed play a part in saving the environment by not contributing further to Co2 emissions thereby reducing the effects of climate change.


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