Shift Freedom - sticker sign up campaign
Create a signature or Amnesty sign-up campaign around the topic of Shift Freedom. When people sign up, they will be sent 10 cool Shift Freedom stickers which they can place on their keyboard and give to their friends
Amnesty can create a campaign around the topic "Shift Freedom". To promote the campaign, they can create and distribute stickers to be placed on the top of the shift key on computer keyboards. When people sign up to be part of the campaign they could for instance be given 10 stickers - one for themself and 9 to hand out to their friends.
What kind of resources are needed to get this idea off the ground and/or support it over time?
Amnesty would have to be behind the campaign to add credibility to the campaign.
Amnesty would also have to pay the cost of design, production and distribution of the "Shift Freedom" stickers. Stickers are cheap to mass produce and very cheap to mail.
To bring down the cost Amnesty could upload a pdf with the sticker design on their website, so people can print them out at home.
How could this idea also be adapted to work in low-tech situations?
Then Amnesty would just produce and distribute the sticker amongst people who support their off line campaign, for instance on-the-street signature campaigns.