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Respect Jamaica

To build a global community of Jamaicans and Jamaican Diaspora using social media to promote positivity, respect and nation building.

Photo of Samantha Chantrelle
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Written by

Geography of focus (500 characters)

Jamaica and the broader diaspora, particularly areas where there is a high concentration of persons from Jamaica or of Jamaican descent - the United States (South Florida, Pennsylvania, New York, New Jersey, and Washington, D.C.), Canada (Toronoto), and the U.K (London).

Building Bridges: What bridge does your idea build between people on the move and neighbors towards a shared future of stability and promise? (500 characters)

The building of a community of Respect and tolerance throughout and amongst Jamaica and the Jamaican diaspora.

What human need is your idea solving for? (1,000 characters)

There is a need for persons to belong, to participate in giving back to others, to uplift and feel uplifted. There is also a need for persons to tell their stories, to express their challenges and how they have overcome them. Persons feel uplifted when they recognise that they are not the only one experiencing the same struggles/challenges - and find comfort in numbers and shared experiences. Through the Respect Jamaica platform people have the opportunity to connect and share, to be an active participant in change and positivity. The Respect Jamaica platform and social media channels give an opportunity to create activists, to be social changers, to give an avenue for "giving back" to their community.

What will be different within the community of focus as a result of implementing your idea? (1,000 characters)

We conduct national surveys and polls globally to determine change in attitude (Knowledge Attitude and Perception Survey). Additionally, there will be actionable projects and fundraising to assist in nation building programmes.

What is the inspiration behind your idea? (1,000 characters)

"Respect" is a word often used in Jamaican vernacular. It is stated as a greeting (hello) and as a thank you. It can also be used to convey a feeling of admiration. The phrase "Teach us true Respect for All" is a line in the country's national anthem. This is a connector word and it means much to Jamaicans; however, the view that we are not respecting one another is pervasive throughout our country - with high levels of crime, violence and murder. Oftentimes, Jamaicans leave to get away from these conditions and yet feel nostalgic for their home country. Often alone and isolated in a foreign country, the Jamaican diaspora seeks ways in which to connect with their native country of origin.

Describe the dynamics of the community in which the idea is to be implemented. (1,000 characters)

Building Trust, Building community through shared experiences - building dialogue.

How does your idea leverage and empower community strengths and assets to help create an environment for success? (1,000 characters)

Respect Jamaica is an advocacy program that raises awareness, promotes public participation and access to information on social issues facing our country today. The Facebook account has over 68k persons from country's all over the world. The reach on posts can be in excess of 240k per week.

What other partners or stakeholders will work alongside you in implementing the idea, if any? (1,000 characters)

Corporate entities are stakeholders in this process as are civil society organisations.

What part of the displacement journey is your solution addressing

  • Being on the move, crossing borders, and/or temporarily settled

Tell us how you'd describe the type of innovation you are proposing

  • Platform: Creating a community or market that facilitates interaction between users and resources

Idea Proposal Stage

  • Early Adoption: We have completed a pilot and analyzed the impact of that pilot on the intended users of the idea. I have proof of user uptake (i.e. 16% to 49% of the target population or 1,000 to 50,000 users).

Group or Organization Name

Change Makers Ltd.

Tell us more about your group or organization [or lived experience as a displaced person?] (1000 characters)

Change Makers Ltd. is a private development consultancy firm that facilitates the process of economic growth and poverty reduction in the developing world. The Change Makers team has been active in Jamaica and the Caribbean region for over 25 years, advising policy makers, governments, development agencies, regional and international organisations, non-government organisations, and the private sector in our core areas of work. Our projects catalyse economic and social change, supporting sustainable livelihoods, social justice, education, enterprise development, good governance and the rule of law. We combine innovation and creativity in our approach to client needs and aim to deliver first calibre management of project deliverables and programmes. Our Mission is to advance human potential by helping people improve their lives through the implementation of strategic interventions done in collaboration with key partners in the pursuit of developing the Caribbean region.

Website URL:

Type of submitter

  • We are a For-Profit Startup or Startup Social Enterprise

Organization Headquarters: Country

Kingston, Jamaica

Organization Headquarters: City / State

Kingston, Jamaica

1 comment

Join the conversation:

Photo of Kevin Adair

Hi Samantha! Thank you for your information. If I might suggest an improvement for the future would be to always include photos and video in applications when you have the chance. Your goals of utilizing social media to increase respect and connection are very positive. I would be interested in your thoughts on our project too: