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Deciding which ideas move into the Refinement phase was no easy task. OpenIDEO uses the Refinement phase as an opportunity to make ideas real – to create prototypes, to test those prototypes on real end users, and to learn and iterate based on that feedback. And we need the dedicated energy of the whole OpenIDEO community to do that! That’s why we choose to focus on just 25 ideas for this final phase. Because let’s face it – making ideas real is a lot of work.

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OpenIDEO is working with CO-OP Financial Services and co-sponsor MasterCard on the Financial Empowerment Challenge. CO-OP is excited by this new, completely reimagined approach to their five-year-old CO-OP THINK Prize, where they’re asking the OpenIDEO community to help design solutions to the question: “How might we use the power of communities to financially empower those who need it most?” OpenIDEO caught up with Samantha Paxson, Chief Marketing Officer for CO-OP, to discuss the Financial Empowerment Challenge.

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